Actors, Advertisers Reach Accord

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NEW YORK The actors unions and representatives of major national advertisers said they have reached a tentative agreement that extends their contract for two more years.

The pact, which is set to run through 2008, is significant because it governs $2 billion worth of advertising in which actors appear. The agreement has also come early—the two sides expected to finish hashing out the new contract in October.

The deal, if approved by the American Federation of Television and Radio Artists and the Screen Actors Guild, would give performers a 6 percent pay raise, and the contract would cover all electronic and emerging media.

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