Accounts in Review: CarMax's Selection Comes Down (Quickly) as NBA Finalists Await Decision

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

It's rare but it happens. Just a day after the last pitch in CarMax's creative review, the used car retailer quickly selected a new lead agency: McKinney. It was the North Carolina's second win in the past two weeks, after Crocs.

The NBA, meanwhile, has entered a fee-proposal stage after presentations, and four finalists are preparing to pitch Johnsonville Sausage. The competition is fierce, with incumbent Cramer-Krasselt defending against Fallon, Droga5 and Crispin Porter + Bogusky.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in