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ACCOUNT ACQUISITIONS



WISCONSIN

McDonald Davis & Associates, Milwaukee, has added several new clients to its roster: Memorial Health System of Savannah, Ga.; Jewish Hospitals, Cincinnati; and General Health System, Baton Rouge, La.
Wisconsin Natural Gas Co. awarded Meyer & Wallis assignments to develop and execute a major campaign of residential, commercial and industrial marketing programs.
Badger Alloys named Prom Krog Altsteil, Mequon, its agency of record.
Mike Roozen Inc., Hartland, will handle trade ads for Vacuum Engineering Corp.
OHIO
Ansell Edmont Industrial, a manufacturer of work gloves, named Lord, Sullivan & Yoder, Columbus, its agency of record.
Olson & Gibbons, Cleveland, was named advertising and pr agency of record by ContainerPort Group.
Fekete & Co, Columbus, will handle local advertising for the Anthony Thomas Candy chain, and will create marketing materials for Wasserstrom Inc.
Ohio Department of Development named Soltis Hardman & Partners, Fairlawn, its agency of record for the $3-million state tourism account.
MISSOURI
Valentine-McCormick-Ligibel, Kansas City, has been assigned the national Yellow Pages account for Northwest Airlines, which will be handled by its newly formed Yellow Pages division, Creative Yellow Pages Management.
Contemporary Marketing, St. Louis, will handle the 1994 ‘Eye on Women’ mall tour sponsored by CBS Television and The New York Times Co.
Montague Marketing Group, Kansas City, has added three new clients: Omni Hotels, for which it will handle direct marketing; Sprint’s College and University Division; and Ramada Inns, for which it will create a merchandising program.
Dorf & Stanton Communications, St. Louis, will handle the public relations component of a marketing campaign for Lake of the Ozarks.
MINNESOTA
Peterson Pearson Milla, Minneapolis, will introduce a new line of hearing aids for Maico Hearing Instruments.
Welsh & Associates, Minneapolis, has been hired to create a wholesaler recruitment program for the Brass Division of Parker Hannifin Corp.
LoBus Inc. named Alpine Marketing Communications, Edina, to introduce the Sofstrap product line.
KENTUCKY/MICHIGAN
Bridgemon, James & Shawver, Louisville, was named advertising agency of record by Mountaineer Gas, a West Virginia utility company.
Goldfarb & Co., Southfield, has been named agency for the Michigan Statewide Joint Advertising Board, an advisory group for cooperative credit union advertising programs in the state.
Robert Solomon & Associates, Bloomfield Hills, has been named agency of record by Detroit PBS affiliate WTVS-TV.
ILLINOIS
Credit Bureau of Northwest Illinois named Blair Inc., Rockford, to handle marketing communications.
Nucleus Creative Group, Chicago, was selected agency of record by GC America, a manufacturer of dental products.
O’Donnell-Usen Fisheries Corp. assigned Brigandi & Associates, Chicago, a promotional and design project on its Taste o’Sea frozen seafood line.
Wickes Furniture Co. named Eire Partners, Chicago, its first advertising agency of record.
Bozell, Chicago, was named first advertising agency of record for Medline Industries, a marketer of medical and surgical supplies.
Lewin, Kirschenbaum, Heuglin & Schiever, Chicago, added Outboard Marine Corp.’s SysteMatched Parts & Accessories division to its roster.
Eisaman, Johns & Laws, Chicago, was named to handle the Old Style and Special Export brands for G. Heileman Brewing Co.
Minkus & Dunne Communications will manage corporate and marketing communications for Belden Inc.
Golin/Harris Communications, Chicago, will handle public relations assignments for Pearle Vision.
Fleishman-Hillard, Chicago, has been named agency of record for the Industrial Board for Northern Ireland.
MMB Advertising, Chicago, added two new clients: Racconto Foods and Prolex Productions.
Abelson-Taylor, Chicago, was named professional agency for G.D. Searle’s A.M. Bien prescription sleep agent.
Arian, Lowe, Travis & Gusick, Chicago, was named agency of record by Chicago Faucet Co. Its Temple & Travis unit will handle public relations.
Jack Levy & Associates has been assigned several regional projects from IBM Corp., covering the transportation and healthcare industries.
The Midway Connection airline assigned its advertising responsibilities to Wagner/Pool Communications, Chicago. The newly formed airline will launch its commuter service from Midway this month with flights to Kalamazoo, Mich.
Chicago Board Options Exchange awarded its direct-marketing and targeted advertising business to Rapp Collins Worldwide, Chicago.
Frank J. Corbett, Chicago, was assigned advertising for two prescription drugs from Eli Lilly & Co.
Copyright Adweek L.P. (1993)