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CHICAGO Ogilvy & Mather here confirmed it has added Quiznos’ $80 million-plus advertising account.
While the agency said the relationship began at the start of the year, sources had said the agency was tapped for an initial creative assignment last October [Adweek, Oct. 17].
“Quiznos is a cut above in the [quick-service restaurant] industry with its chef-inspired, innovative menu and style. We’re going to leverage that brand equity across all our strategic assignments,” said Linda Garrison, managing director of Ogilvy’s Chicago office, in a statement.
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