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Long gone are the early days when social media was the job of an intern or the responsibility of one person in an organization with few resources to support it. Today, "social" has matured into an integral part of a brand's marketing mix.
But as the saying goes, with great power comes great responsibility.
Activations that are social by design actually go well beyond the responsibilities of an organization's social team and/or agency partner.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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