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NEW YORK Four finalists have emerged in the review for creative chores on the $95 million ad account of Andrew Jergens and its John Frieda Professional Hair Care products, the client confirmed.
Competing are Havas’ Arnold, Interpublic Group’s Hill, Holliday, Connors, Cosmopulos and independents Kirshenbaum Bond & Partners and Wolf Group, all in New York, a Jergens representative said.
Executives from the Cincinnati client will visit the shops for chemistry meetings on July 8 and 9, and there will be no speculative pitches, sources said.
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