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Four shops here are vying for creative duties on HotJobs.com’s $30-40 million ad account: TBWA\Chiat\Day, Merkley Newman Harty, Weiss Stag-liano Partners and DiNoto Lee, sources said last week.
The agencies are gearing up for strategic pitches the week of July 10. The contenders and the client declined comment.
Recent TV spots for the New York job site–by McCann-Erickson in Troy, Mich.–feature a giant, computer-icon hand and actor Samuel L. Jackson’s voice. One ad shows Gen Xers talking to the hand.
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