4 network

4 network tv

Advertisers complain about rates, but keep on spending.

BY JOHN CONSOLI



6 cable tv

Cable networks hope 2005

will help close the CPM gap

with broadcast.

BY MEGAN LARSON



8 spot tv

Without Olympics or national

elections, look to 2006 for gains.

BY SANDY BROWN



10 syndication

Veteran talk and game shows prop up a disappointing freshman crop.

BY MARC BERMAN



11 consumer magazines

Subs on decline, but undeterred publishers continue to launch new titles.

BY LISA GRANATSTEIN



12 newspapers

Retail and classified still stalled, but free urban dailies make gains.

BY TODD SHIELDS



14 radio

Radio executives meet advertiser needs with new formats, less clutter.

BY KATY BACHMAN



15 trade media

Business media negotiate hairpin turns on road to recovery.

BY AIMEE DEEKEN



16 outdoor

A once-static medium gains by adopting new technologies.

BY KATY BACHMAN



17 interactive

Accountability sells.

BY CATHARINE P. TAYLOR



Cover: Darren Robb /Getty Images