Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK–The four agencies that made final presentations last week to Allied Domecq Spirits executives for the $15 million Sauza tequila account are: Goodby, Silverstein & Partners, San Francisco; Modernista!, Boston, Crispin Porter & Bogusky, Miami and dRush in New York, according to sources.
The incumbent, Bates USA, did not defend the business.
Avery Schmeisser, marketing director of Sauza, would not comment other than to say a decision is imminent. One source said the list of contenders had been narrowed to two finalists.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in