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Here's everything you need to know about the last 24 hours in advertising, in case you blinked.
Buzzing on Adweek:
Charles Schwab turns robotic
Charles Schwab and CP+B show off Schwab Intelligent Portfolios in a new campaign that imagines the automated portfolio service as a talking computer named Blue. (Adweek)
McDonald's, then and now
Once a barbeque shop in the 1940s, McDonald's is now on its way to court the tech savvy and startup lovers at this year's SXSW Interactive festival. (Adweek)
Facebook's friendly outdoor ads
Facebook is continuing to roll out its refreshing friendship campaign online, in print and now on outdoor billboards. (Adweek)
Yoga replaces coffee meetings at SXSW
More companies and brands are taking a healthier, more relaxing approach to this year's SXSW festival, offering yoga sessions and classes to attendees. (Adweek)
Marketers use clever hashtags for South by Southwest
With so many brands, startups and agencies attending the annual South by...
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