The 2016 Graduate’s Guide to Marketing and Media

How to set your career on the right path from Day 1

Animation: Dianna McDougall; Photo: Getty Images

Graduation season is nearly here, which means a flood of young talent is about to wash over the marketing and media industries.

If you're a grad ready to enter the workforce, how can you make yourself stand out from the rest? And more importantly, how can you ensure you'll end up with a job you truly love?

To help graduates get their careers started on the right foot, Adweek and our sibling site Mediabistro have put together a guide packed with advice, ideas, tips, tricks and cautionary tales.

Browse all the articles, videos and resources in this year's Graduate's Guide below.

Adweek's Advice for 2016 Graduates:

9 Tips for Landing Your First Job at an Advertising Agency >

Quiz: Which Marketing or Media Job Is Right for You? >

Hunting for a Job? Here's How to Vet Your Online Presence First >

How to Network Without Being Annoying >

6 Common Mistakes Recent Graduates Make >

What You Really Learn From Your First Year on the Job >

Mediabistro's New Grad's Guide to Marketing Careers:

Download Mediabistro's free new guide, including:

  • Great Fields for Entry-Level Marketers
  • What Hiring Managers Are Looking For
  • How to Crush It in Your First Job 
  • Expert Advice You Can't Ignore
  • 6 Brands That Are Killing It on Social Media
  • Experts to Follow on Twitter
  • Must-Listen Podcasts for New Marketers
  • Groups That Help You Work Your Network
  • 5 Ways to Sharpen Your Skills Online

Career Tips From the Adweek Archives:

4 Ways to Make the Most of Your First Job in Advertising >

8 Ways You Should Be Using LinkedIn (but Probably Aren't) >

10 Dream Jobs for Creatives and How People Got Them >

Reality Check: Working at an Agency Is a Pretty Good Life >

5 Marketing and Creativity Books That Stand the Test of Time >

Videos Worth Watching

How to Score an Agency Job

What You Really Learn in Your First Year

How ABC News Chief Meteorologist Ginger Zee Got Her Big Break

How ESPN's Suzy Kolber Got Her Big Break

Trends and Talent Shaping Today's Job Hunt

How the Steady Stream of Creative Talent Moving From N.Y. to L.A. Became a Flood >

5 Reasons a Job in Asia Will Propel Your Creative Career Forward >

Entitled? Try Empowered: Why Millennials Work the Way They Do >

To Compete in the Talent Wars, Brands Promote From Within >

LinkedIn Students App Helps New College Grads Find the Right Jobs >

Meet the PR Industry's 30 Under 30 >

These 27 Young Influentials Are Shaking Up Media, Marketing, Tech and Entertainment >