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NEW YORK Two of the nation’s largest digital out-of-home media companies are on the block. Cinema rep firm Screenvision and Premier Retail Networks, which operates in-store digital nets, were put up for sale Thursday by their owner, Thomson.
Faced with mounting debt and the likelihood it would breach covenants, the Paris-based company said it would attempt to divest businesses that don’t fit in with its core media technology businesses. Among those are PRN, which it owns outright, and Screenvision, in which Thomson holds a 50 percent stake.
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