TBWA\Chiat\Day has added two creative directors to its New York office: Sue Anderson, who’ll lead creative efforts on the Absolut account, and Lisa Topol (shown), who’ll oversee work on Pernod Ricard’s Kahlua and Mars’ Twix — accounts that the agency added in June and April, respectively. On Absolut, Anderson fills a vacancy left by the December exit of Rob Baird; the Kahlua/Twix position is new. Previously, Topol has worked at the New York offices of JWT (on clients such as JetBlue, Smirnoff, Schick, Nestle), Wieden + Kennedy (Nike, Sharp, Jordan, ESPN) and Ogilvy & Mather (Sprite, Motorola, Miller Lite). Anderson’s previous experience includes the Amsterdam, the Netherlands office of Wieden (Coca-Cola, Honda, Lego) and TBWA\Hunt\Lascaris in Johannesburg, South Africa (BMW, Land Rover, South African Airways). TBWA\C\D New York now has three cds. Each reports to chief creative officer Mark Figliulo.
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