$170 Mil. Expedia Mulls Trio in Finals

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

BOSTON Three finalists remain in Expedia.com’s review of its advertising account, the online travel services company said today. Estimated billings are $170 million.

Interpublic Group’s Mullen in Wenham, Mass., Omnicom Group’s TBWA\Chiat\Day in Playa del Rey, Calif., and independent Doner in Southfield, Mich., have advanced.

Cut from contention were WPP Group’s Berlin Cameron United and IPG’s McCann Erickson, both in New York, per sources.

An Expedia representative said final presentations are scheduled “in the next few weeks,” with a decision coming as soon as month’s end.

Expedia







AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in