Facebook Fixed Reporting Bug Related to Video Carousel Ads

By Christine Zosche 

Facebook found and fixed another reporting bug, this one affecting video carousel ads. The social network said in a Newsroom post the bug only incorrectly tallied smartphone users on their mobile browsers, and not desktop users or those on the Facebook mobile application. (Adweek)

The company said the impact of the recently discovered issue was minor, affecting only 0.04 percent of total billed ad impressions. Facebook said affected advertisers will receive a full credit for charges incurred because of the error. This marks the fifth time in the last eight months the social giant has revealed an error in how it reports metrics. (Variety)