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					<title>Adweek.com - Digital News</title>
					<link>http://www.adweek.com</link>
					<description>The latest news and information from Adweek.com</description>
					<language>en-us</language>
					<copyright>2008 Adweek.com</copyright>
					<lastBuildDate>Sat, 07 Nov 2009 11:35:303 EST</lastBuildDate>
					<category>Industry News</category>
					
						
						<item>
							<title>Target Tries 'Snackable' Videos</title>
							<pubDate>Thu, 05 Nov 2009 02:50:00 EST</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3ib9db9be9417a1b01b98661d1d64682c0</guid>
							<category>Digital News</category>			
							<author>Brian Morrissey</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3ib9db9be9417a1b01b98661d1d64682c0</link>
							<description>
								
								
									Target is hoping to make the holiday season merrier and more lucrative by integrating a series of brief Web videos into its online shopping experience.
								
							</description>
						</item>
					
						
						<item>
							<title>ABC Site Adds 'Social' Tool for Online Video</title>
							<pubDate>Thu, 05 Nov 2009 07:05:00 EST</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3i88f5d06b4cd7fbc6ecb8f4fd662a6f2a</guid>
							<category>Digital News</category>			
							<author>Mike Shields</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3i88f5d06b4cd7fbc6ecb8f4fd662a6f2a</link>
							<description>
								
								
									ABC is introducing a new feature aimed at encouraging viewers who stream their favorite shows online to make the experience more social.
								
							</description>
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						<item>
							<title>Online Retailers Get Social for the Holidays</title>
							<pubDate>Wed, 04 Nov 2009 02:00:00 EST</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3ia2169144d2207c0a6bcea01517c47e98</guid>
							<category>Digital News</category>			
							<author>Stacy Straczynski</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3ia2169144d2207c0a6bcea01517c47e98</link>
							<description>
								
								
									Retailers seek to engage with consumers via improved digital presence and special offers.
								
							</description>
						</item>
					
						
						<item>
							<title>Microsoft Redesigns MSN Portal</title>
							<pubDate>Wed, 04 Nov 2009 07:00:00 EST</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3i4ac2561838c4675c2a784b03326296c5</guid>
							<category>Digital News</category>			
							<author>Mike Shields</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3i4ac2561838c4675c2a784b03326296c5</link>
							<description>
								
								
									Microsoft&amp;#8217;s Web portal MSN today unveils its most significant redesign in a decade, as the company looks to increase engagement on the property while spurring usage of its fledgling Bing search product. The new home page is designed to focus on four key areas: video, social networking, search and local news/information.
								
							</description>
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						<item>
							<title>Time Inc. Digital Exec to Depart</title>
							<pubDate>Tue, 03 Nov 2009 10:49:00 EST</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3ib0e5fce5a1ad325c672b200467d6a595</guid>
							<category>Digital News</category>			
							<author>Mike Shields</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3ib0e5fce5a1ad325c672b200467d6a595</link>
							<description>
								
								
									Vivek Shah, group president, digital at Time Inc., will leave the company at the end of this year.
								
							</description>
						</item>
					
						
						<item>
							<title>Cookie Jar Launches Hulu-Like Site for Kids</title>
							<pubDate>Tue, 03 Nov 2009 07:39:00 EST</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3i8161b51e045b5cf6fee21b010319ac68</guid>
							<category>Digital News</category>			
							<author>Paul Bond</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3i8161b51e045b5cf6fee21b010319ac68</link>
							<description>
								
								
									Jaroo comes to the Internet today with the aim of being a sort of Hulu for kids. The service is from Cookie Jar Entertainment, the 5-year-old Canadian company that doubled its library last year when it purchased DIC Entertainment for $83 million. Jaroo launches with 50 TV series and 500 episodes, though it is digitizing its library of 6,000 episodes to ensure fairly rapid growth, said Ken Locker, svp, digital media.
								
							</description>
						</item>
					
						
						<item>
							<title>SoCo, Break Team Up for Social Sports Series</title>
							<pubDate>Tue, 03 Nov 2009 07:00:00 EST</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3ib0e5fce5a1ad325c3527c6093975f2b3</guid>
							<category>Digital News</category>			
							<author>Mike Shields</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3ib0e5fce5a1ad325c3527c6093975f2b3</link>
							<description>
								
								
									Southern Comfort has tapped Break Media to produce Social Sportz Net, an eight-episode Web series.
								
							</description>
						</item>
					
						
						<item>
							<title>Nielsen, DataLogix Partner for Online Ad Targeting</title>
							<pubDate>Mon, 02 Nov 2009 08:00:00 EST</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3i422dde68f61e91f2c1d3bb5016e092c7</guid>
							<category>Digital News</category>			
							<author>Mike Shields</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3i422dde68f61e91f2c1d3bb5016e092c7</link>
							<description>
								
								
									Nielsen has joined forces with DataLogix in a partnership that the research giant believes will go a long way toward fulfilling the promise of online ad targeting.
								
							</description>
						</item>
					
						
						<item>
							<title>Marketers Get Real</title>
							<pubDate>Mon, 02 Nov 2009 12:00:00 EST</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3i26911e62ce1ee0f77faac76820c258d0</guid>
							<category>Digital News</category>			
							<author>Brian Morrissey</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3i26911e62ce1ee0f77faac76820c258d0</link>
							<description>
								
								
									To foster instant connections in a digital world, brands take to the Web with live content.
								
							</description>
						</item>
					
						
						<item>
							<title>Studio One Crafts Content for P&amp;G</title>
							<pubDate>Thu, 29 Oct 2009 12:49:00 EDT</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3i3c3ad5ff520e5df383327f27aa79fbdb</guid>
							<category>Digital News</category>			
							<author>Mike Shields</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3i3c3ad5ff520e5df383327f27aa79fbdb</link>
							<description>
								
								
									Web content syndicator Studio One Networks has rolled out a new editorial offering specifically for Procter &amp;amp; Gamble.
								
							</description>
						</item>
					
						
						<item>
							<title>Google Bows Music Search Service</title>
							<pubDate>Thu, 29 Oct 2009 09:42:00 EDT</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3ib2e664ce05ad759c7eec224a575090fd</guid>
							<category>Digital News</category>			
							<author>Antony Bruno</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3ib2e664ce05ad759c7eec224a575090fd</link>
							<description>
								
								
									Google has unveiled expansive new music search capabilities designed not only to facilitate music discovery, streams and sales, but also drive traffic to several digital services selected as content providers for the newly launched initiative. Under Google&#39;s new music search system, submitting a search query based on an artist&#39;s name, song or album title yields results in a special section on the Google results page.
								
							</description>
						</item>
					
						
						<item>
							<title>Quincy Smith to Exit CBS Interactive</title>
							<pubDate>Wed, 28 Oct 2009 02:00:00 EDT</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3i24573f225230a2e2c68445e9b221b399</guid>
							<category>Digital News</category>			
							<author>Georg Szalai</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3i24573f225230a2e2c68445e9b221b399</link>
							<description>
								
								
									Quincy Smith will leave his post as CEO of CBS Interactive in January as he starts an independent advisory business.
								
							</description>
						</item>
					
						
						<item>
							<title>R/GA Plots International Outposts</title>
							<pubDate>Wed, 28 Oct 2009 11:55:00 EDT</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3i24573f225230a2e218ed40f6e1c5b1fc</guid>
							<category>Digital News</category>			
							<author>Brian Morrissey</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3i24573f225230a2e218ed40f6e1c5b1fc</link>
							<description>
								
								
									The IPG digital agency has plans to open offices in Singapore and Sao Paolo, Brazil, in early 2010.
								
							</description>
						</item>
					
						
						<item>
							<title>IAC Ready to Invest in Content</title>
							<pubDate>Tue, 27 Oct 2009 02:53:00 EDT</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3icf13d4806aba58de8466a8d42ba208a3</guid>
							<category>Digital News</category>			
							<author>Georg Szalai</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3icf13d4806aba58de8466a8d42ba208a3</link>
							<description>
								
								
									Barry Diller&#39;s IAC is ready to carefully invest in content production to make content a potential new core business.
								
							</description>
						</item>
					
						
						<item>
							<title>Borrell Names 3 Fastest Growing Local Online Ad Firms</title>
							<pubDate>Tue, 27 Oct 2009 12:45:00 EDT</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3icf13d4806aba58de6a8f1d792abc3b57</guid>
							<category>Digital News</category>			
							<author>Katy Bachman</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3icf13d4806aba58de6a8f1d792abc3b57</link>
							<description>
								
								
									Borrell has  identified Yodle, Local.com and Yellowbook.com as the three fastest-growing local online advertising companies.
								
							</description>
						</item>
					
						
						<item>
							<title>MobJet, a So-Called 'Twitter Killer,' Expands</title>
							<pubDate>Tue, 27 Oct 2009 09:21:00 EDT</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3i7a4f853fe57e4c0b0c08a3c1a4455e6d</guid>
							<category>Digital News</category>			
							<author>Rayana Pandey</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3i7a4f853fe57e4c0b0c08a3c1a4455e6d</link>
							<description>
								
								
									Touted as a potential &quot;Twitter Killer,&quot; new social media service MobJet has launched in Singapore after its debut in Japan earlier this year.
								
							</description>
						</item>
					
						
						<item>
							<title>A Smarter Share Button for Facebook</title>
							<pubDate>Tue, 27 Oct 2009 12:00:00 EDT</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3i018a992ff2ce5f8e0b951801e2390a03</guid>
							<category>Digital News</category>			
							<author>Mike Shields</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3i018a992ff2ce5f8e0b951801e2390a03</link>
							<description>
								
								
									Facebook is looking to make it easier for media companies and apps developers to track just how viral their content is on the social networking behemoth.
								
							</description>
						</item>
					
						
						<item>
							<title>WSJ Ends Free Ride via Mobile Apps</title>
							<pubDate>Mon, 26 Oct 2009 04:54:00 EDT</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3ifc258f6318477ab0cefb14398d48bac7</guid>
							<category>Digital News</category>			
							<author>Brian Morrissey</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3ifc258f6318477ab0cefb14398d48bac7</link>
							<description>
								
								
									The WSJ today made many articles on its BlackBerry and iPhone applications available by subscription only.
								
							</description>
						</item>
					
						
						<item>
							<title>Ex-P&amp;G Exec Stengel Named to AOL's Board</title>
							<pubDate>Mon, 26 Oct 2009 09:01:00 EDT</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3id86c4bbb8dc2dcc7a8facd8766f28a12</guid>
							<category>Digital News</category>			
							<author>Georg Szalai</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3id86c4bbb8dc2dcc7a8facd8766f28a12</link>
							<description>
								
								
									Jim Stengel, best known as former global marketing chief at P&amp;amp;G, is among prominent Hollywood and media names on the board.
								
							</description>
						</item>
					
						
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							<title>MySpace's Van Natta Seeks to 'Clean Up' Site</title>
							<pubDate>Mon, 26 Oct 2009 08:27:00 EDT</pubDate>
							<guid isPermaLink="true">http://www.adweek.com/aw/content_display/news/digital/e3i834106c352ea8687b37f5a795ffaeec2</guid>
							<category>Digital News</category>			
							<author>Mike Shields</author>
							<link>http://www.adweek.com/aw/content_display/news/digital/e3i834106c352ea8687b37f5a795ffaeec2</link>
							<description>
								
								
									MySpace is planning several design and structural changes that will deemphasize the site&amp;#8217;s reliance on user-generated content.
								
							</description>
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