Publicis Board Members Forgo BonusesMarch 19, 2010 Some top Publicis Groupe execs will forgo their bonuses as a "gesture of solidarity" with employees. (Shown: Maurice Levy.) Read Full Article 
Draftfcb N.Y. Names Sandy Kolkey PresidentMarch 18, 2010 Sandy Kolkey has been named president of Draftfcb in New York, effective immediately. He succeeds Peter DeNunzio in that role. Read Full Article 
Aegis Names Buhlmann CEOMarch 18, 2010 Jerry Buhlmann has been appointed CEO of London-based media agency holding company Aegis Group, effective May 1. Read Full Article 
SicolaMartin CEO Hands Mantle to Next GenerationMarch 17, 2010 SicolaMartin has completed a handoff to the next generation of leaders with its last remaining founder, Steve Martin, shedding his CEO role and becoming non-executive chairman. Read Full Article 
Posterscope Expands OOH TeamMarch 16, 2010 Out-of-home specialist Posterscope has named James Davies evp, strategic development for its digital out-of-home subsidiary Hyperspace in the U.S. Read Full Article 
C-K Names Seamen COOMarch 15, 2010 Independent Cramer-Krasselt has promoted Karen Seamen to chief operating officer, a new position. Read Full Article 
Clients Say Shops Are Too 'Reactive'March 15, 2010 A poll of clients finds that agencies aren't proactive enough and need to make an effort to grasp the business challenges that clients face. Read Full Article 
Q2 Industry Job Outlook: FlatMarch 15, 2010 The outlook for marketing communications and ad jobs is expected to be flat in the second quarter. Read Full Article 
Gregory Pruitt, MediaCom Biz Chief, Dies at 46March 15, 2010 Gregory Richard Pruitt, 46, died on March 13, at AtlantiCare Medical Center in New Jersey. Read Full Article 
Managing Director Exits Wieden N.Y.March 14, 2010 Wieden + Kennedy New York managing director Buz Sawyer is exiting the agency he has called home for much of the last 20 years. Read Full Article 
UM Sets Pace to Helm International AccountsMarch 11, 2010 Universal McCann has hired George Pace as the head of international clients, a newly created position, the agency has confirmed. Read Full Article 
Schematic Adds Ex-AKQA Exec for N.Y.March 09, 2010 Schematic is welcoming former AKQA executive Jason Whiting as managing director of its New York office. Read Full Article 
Strategy Chief Leaves BurnettMarch 09, 2010 Ben Kline, chief strategy officer at Leo Burnett in Chicago, has exited the Publicis Groupe agency. Read Full Article 
PHD West Appoints SchafferMarch 08, 2010 PHD West has hired Anne-Marie Schaffer as evp, managing director, with oversight for the shop's Los Angeles and San Francisco offices. Read Full Article 
MDC Buys Majority Stake in Experiential ShopMarch 08, 2010 Seeking to expand its experiential capabilities, MDC Partners has acquired a majority interest in Team Enterprises. (Shown: MDC CEO Miles Nadal.) Read Full Article 
JWT Taps 3 Lowe Execs for Global PostsMarch 07, 2010 JWT has hired three key execs from Lowe Latina in Spain, each of whom has extensive experience working on Unilever, a global client of both JWT and Lowe. Read Full Article 
Freak Week: That's EntertainmentMarch 07, 2010 A look at some classic movie taglines and John Lennon's new car ad. Read Full Article 
After 'Brutal' '09, WPP Predicts Q2 Organic Growth ReturnMarch 05, 2010 WPP Group, the largest global agency holding company, today predicted a return to organic growth in the second quarter as it reported rough full-year 2009 numbers. Pre-tax profit fell 16 percent in '09 to about $1.22 billion on an 8 percent like-for-like drop in revenue to approximately $13.1 billion. The firm said its revenue decline was slower in the second half -- and down 7 percent in Q4 -- which bodes well for 2010. Read Full Article 
Arnold Names Managing PartnerMarch 04, 2010 Arnold has named Euro RSCG exec Nick Dutton managing partner, global network. Read Full Article 
Ex-Butler Exec Joins AscentiumMarch 02, 2010 David Blum, formerly head of interactive at Butler, Shine, Stern & Partners, is joining tech development shop Ascentium. Read Full Article 
Omnicom Launches Retail 3March 02, 2010 To address the needs of retail marketers, Omnicom Group yesterday launched its newest agency, Retail 3, which stands for retail strategy, retail activation and retail metrics. Read Full Article 
LBi Eyes U.S. Market ExpansionMarch 01, 2010 LBi is hoping to take a page from its growth in Europe to launch an expansion effort in the U.S. market. Read Full Article 
Freak Week: Unholy SmokesFebruary 28, 2010 French anti-tobacco ads spark outrage in a week of controversial work. Read Full Article 
IPG's Income, Revenue PlummetFebruary 26, 2010 Placing the blame squarely on the global economic downturn, Interpublic Group today said it suffered a 38 percent Q4 drop in net income to $129.4 million on an 8.2 percent organic revenue decrease to $1.8 billion, compared to the same quarter in 2008. For full-year 2009, the holding company's revenue fell 10.8 percent in organic terms to $6.03 billion compared to the previous 12-month period. Read Full Article 
Aegis Grows iProspect in AsiaFebruary 26, 2010 Aegis Media is set to expand its iProspect arm, launching 10 additional offices across eight Asia-Pacific markets. Read Full Article
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Creative
Sharp's Big Push Puts Aquos in Focus
March 18, 2010
Sharp Electronics' latest campaign for its Aquos line of televisions touts a new type of color technology but lightens its tech-focused pitch with the quirky delivery of actor George Takei. Known primarily for his role as Sulu on Star Trek, Takei will appear in TV and print ads as well as retail displays. As a pitchman, he wears a white lab coat, carries a clipboard and chuckles at the notion that anyone watching the spots on non-Aquos TVs can't see the difference the new technology makes. Read Full Article
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Community
Old Is the New Young
Planners, account directors and researchers are typically busy people. Under a barrage of internal and client demands, it's hard for us not to fall into shorthand approaches sometimes.
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Race to Relevance
In the third wave of the modern ad business, the winners will come from both sides.
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RE:THINK 2010
The 56th annual convention and expo of the Advertising Research Foundation.
March 22, 2010 - March 24, 2010
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