3 Shops Remain to Chase Holiday InnNovember 06, 2009 The Fallon-Saatchi & Saatchi team drops out of contention, leaving three finalists. Read Full Article
Samsung Mobile Taps Euro RSCG in ChinaNovember 06, 2009 Samsung Mobile has moved creative and strategic duties for new product launches from its in-house team to Havas' Euro RSCG. Read Full Article
Shops Prep for Holiday Inn PresentationsNovember 05, 2009 Final presentations are slated for late November in a review of global creative duties on Holiday Inn. U.S. spending was $60 million last year. Read Full Article
KBS+P Exits Pizza Hut ContestNovember 05, 2009 Kirshenbaum Bond Senecal + Partners has exited the $275 million Pizza Hut creative review. Read Full Article
Cadillac Cuts to 6 in Creative PitchNovember 05, 2009 General Motors' Cadillac has narrowed its search for a new creative agency to six shops, the client confirmed today. Three finalists will be selected following agency meetings, and a winner chosen in January to succeed Modernista!, which is not participating in the review process. Major domestic media spending on the brand totaled nearly $240 million last year. Read Full Article
Ikea's U.S. Creative in PlayNovember 05, 2009 Deutsch and Anita Santiago Advertising have been invited to participate in the retailer's $90 million-plus review. Read Full Article
5 Alive in Citizens Bank ReviewNovember 04, 2009 Five agencies are pitching the Citizens Bank advertising account. Read Full Article
Updated: Kellogg Shifts Brands to Leo BurnettNovember 03, 2009 The Kellogg Co. is shifting creative duties on key brands in Europe and Latin America from JWT to Leo Burnett. Read Full Article
iShares Invests in McCann, MRMNovember 03, 2009 McCann Erickson and MRM Worldwide in San Francisco have been chosen by iShares to handle advertising chores for the investment firm. Read Full Article
Del Monte Consolidates Some ChoresNovember 03, 2009 Del Monte has consolidated consumer promotions and shopper marketing duties under two different agencies for both its pets and consumer goods units. Read Full Article
TBWA Wins Centrum in ChinaNovember 03, 2009 Pfizer has appointed TBWA\China to handle its top selling Centrum multivitamin brand. Read Full Article
COP15 Taps H&K for Global OutreachNovember 02, 2009 Hill & Knowlton has been tapped to support December's UN Conference on Climate Change (COP15) to be held in Copenhagen. Read Full Article
Euro RSCG Rides Learning CurveNovember 02, 2009 Learning Curve Brands has hired Havas-owned Euro RSCG in Chicago following a review, the agency said. Read Full Article
Darling Agency Adds Best CheeseOctober 31, 2009 Darling Agency in New York has been chosen by Best Cheese Corp. as the first lead shop on the Mt. Kisco, N.Y.-based client's estimated $1 million ad account. Read Full Article
MasterCard Reviews Global B-to-BOctober 30, 2009 MasterCard has contacted agencies about its business-to-business advertising, with the goal of hiring a shop to lead such creative efforts globally. Read Full Article
Shops Return Cadillac RFPsOctober 29, 2009 About 15 agencies received RFPs. Cadillac spent $240 million last year in measured media. Read Full Article
Doremus Scores QuintilesOctober 29, 2009 Clinical trial company Quintiles has hired Doremus to handle global corporate image duties after a review. Read Full Article
Vanguard Picks KBS+POctober 29, 2009 Vanguard Group has selected Kirshenbaum Bond Senecal + Partners as its lead agency. Shown: Lori Senecal. Read Full Article
Holland-Mark Says, Hello HealthOctober 29, 2009 Myca Health has hired Boston-based independent Holland-Mark to support the launch of Hello Health, a Web platform designed to streamline dealings between providers and patients. Read Full Article
UPS Selects OgilvyOctober 26, 2009 UPS has awarded its global marketing services account to Ogilvy & Mather. Annual media spending: $200 million. Read Full Article
Gotham Preps Best Western PushOctober 26, 2009 Gotham is expected to launch its first ads for Best Western in the first quarter of next year, following the shop's appointment this month. Read Full Article
VW's Tim Ellis on the Deutsch/LA SelectionOctober 23, 2009 Volkswagen of America vp of marketing Tim Ellis reflects on the selection of Deutsch/LA as the brand's new lead creative agency. Ellis, in an interview today with Adweek senior reporter Andrew McMains, also discussed the "incredible challenges" that Deutsch faces, why more clients are producing work out of pitches and the lack of consistency in campaigns from previous agency Crispin Porter + Bogusky. Read Full Article
Updated: MPG Big Winner in Danone Media ContestsOctober 23, 2009 In terms of measured media, MPG fared best, retaining more than half of the client's total estimated $500 million global business. Read Full Article
VW Picks Deutsch/LAOctober 23, 2009 Volkswagen of America has selected IPG's Deutsch/LA to handle creative duties on its $200 million ad account. Read Full Article
Juniper Park Bulks Up on Quaker OatsOctober 23, 2009 Quaker Oats has shifted creative duties on its $100 million food and snack business from Goodby, Silverstein & Partners to Juniper Park. Read Full Article
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