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holiday inn

3 Shops Remain to Chase Holiday Inn

November 06, 2009

The Fallon-Saatchi & Saatchi team drops out of contention, leaving three finalists. Read Full Article

samsung

Samsung Mobile Taps Euro RSCG in China

November 06, 2009

Samsung Mobile has moved creative and strategic duties for new product launches from its in-house team to Havas' Euro RSCG. Read Full Article

holiday inn

Shops Prep for Holiday Inn Presentations

November 05, 2009

Final presentations are slated for late November in a review of global creative duties on Holiday Inn. U.S. spending was $60 million last year. Read Full Article

pizza hut

KBS+P Exits Pizza Hut Contest

November 05, 2009

Kirshenbaum Bond Senecal + Partners has exited the $275 million Pizza Hut creative review. Read Full Article

cadillac

Cadillac Cuts to 6 in Creative Pitch

November 05, 2009

General Motors' Cadillac has narrowed its search for a new creative agency to six shops, the client confirmed today. Three finalists will be selected following agency meetings, and a winner chosen in January to succeed Modernista!, which is not participating in the review process. Major domestic media spending on the brand totaled nearly $240 million last year. Read Full Article

ikea

Ikea's U.S. Creative in Play

November 05, 2009

Deutsch and Anita Santiago Advertising have been invited to participate in the retailer's $90 million-plus review. Read Full Article

citizens

5 Alive in Citizens Bank Review

November 04, 2009

Five agencies are pitching the Citizens Bank advertising account. Read Full Article

specialK

Updated: Kellogg Shifts Brands to Leo Burnett

November 03, 2009

The Kellogg Co. is shifting creative duties on key brands in Europe and Latin America from JWT to Leo Burnett. Read Full Article

ishares

iShares Invests in McCann, MRM

November 03, 2009

McCann Erickson and MRM Worldwide in San Francisco have been chosen by iShares to handle advertising chores for the investment firm. Read Full Article

del monte

Del Monte Consolidates Some Chores

November 03, 2009

Del Monte has consolidated consumer promotions and shopper marketing duties under two different agencies for both its pets and consumer goods units. Read Full Article

centrum

TBWA Wins Centrum in China

November 03, 2009

Pfizer has appointed TBWA\China to handle its top selling Centrum multivitamin brand. Read Full Article

pollution

COP15 Taps H&K for Global Outreach

November 02, 2009

Hill & Knowlton has been tapped to support December's UN Conference on Climate Change (COP15) to be held in Copenhagen. Read Full Article

first years

Euro RSCG Rides Learning Curve

November 02, 2009

Learning Curve Brands has hired Havas-owned Euro RSCG in Chicago following a review, the agency said. Read Full Article

best cheeseee

Darling Agency Adds Best Cheese

October 31, 2009

Darling Agency in New York has been chosen by Best Cheese Corp. as the first lead shop on the Mt. Kisco, N.Y.-based client's estimated $1 million ad account. Read Full Article

mcard

MasterCard Reviews Global B-to-B

October 30, 2009

MasterCard has contacted agencies about its business-to-business advertising, with the goal of hiring a shop to lead such creative efforts globally. Read Full Article

cadillac

Shops Return Cadillac RFPs

October 29, 2009

About 15 agencies received RFPs. Cadillac spent $240 million last year in measured media. Read Full Article

pills

Doremus Scores Quintiles

October 29, 2009

Clinical trial company Quintiles has hired Doremus to handle global corporate image duties after a review. Read Full Article

vanguard

Vanguard Picks KBS+P

October 29, 2009

Vanguard Group has selected Kirshenbaum Bond Senecal + Partners as its lead agency. Shown: Lori Senecal. Read Full Article

health

Holland-Mark Says, Hello Health

October 29, 2009

Myca Health has hired Boston-based independent Holland-Mark to support the launch of Hello Health, a Web platform designed to streamline dealings between providers and patients. Read Full Article

ups

UPS Selects Ogilvy

October 26, 2009

UPS has awarded its global marketing services account to Ogilvy & Mather. Annual media spending: $200 million. Read Full Article

best western

Gotham Preps Best Western Push

October 26, 2009

Gotham is expected to launch its first ads for Best Western in the first quarter of next year, following the shop's appointment this month. Read Full Article

tim ellis

VW's Tim Ellis on the Deutsch/LA Selection

October 23, 2009

Volkswagen of America vp of marketing Tim Ellis reflects on the selection of Deutsch/LA as the brand's new lead creative agency. Ellis, in an interview today with Adweek senior reporter Andrew McMains, also discussed the "incredible challenges" that Deutsch faces, why more clients are producing work out of pitches and the lack of consistency in campaigns from previous agency Crispin Porter + Bogusky. Read Full Article

activia

Updated: MPG Big Winner in Danone Media Contests

October 23, 2009

In terms of measured media, MPG fared best, retaining more than half of the client's total estimated $500 million global business. Read Full Article

vw

VW Picks Deutsch/LA

October 23, 2009

Volkswagen of America has selected IPG's Deutsch/LA to handle creative duties on its $200 million ad account. Read Full Article

quaker

Juniper Park Bulks Up on Quaker Oats

October 23, 2009

Quaker Oats has shifted creative duties on its $100 million food and snack business from Goodby, Silverstein & Partners to Juniper Park. Read Full Article

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