Q&A: Mediabrands' John RossSeptember 05, 2010 John Ross knows a thing or two about retail. Before he joined Interpublic Group's Mediabrands in July 2009, he spent 12 years at home improvement giant The Home Depot, including a stint as CMO. He joined Mediabrands as president of its Emerging Media Lab in Los Angeles. During his tenure there, the lab was retooled to focus on retail activities. In June 2010, Ross was given a new assignment -- build a new agency at the holding company called Shopper Sciences, where he is CEO and which is designed to help retailers up their game.
Majority of Workers Don't Feel UnderpaidSeptember 05, 2010 Per a recent Gallup survey, more than half feel they're paid about the right amount or (in a few cases) feel overpaid.
CarMax Makes Agency PickSeptember 03, 2010 CarMax has confirmed selecting Amalgamated for creative chores on its account. The client spends $50 million annually on ads.
Korean Air Sets Global StrategySeptember 03, 2010 Korean Air this week is launching a new theme, "For life on a whole new scale." Ads take a global approach, but retain local flavor.
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Jimmy Dean's Morning GloriesAugust 31, 2010 Our ad critic, Barbara Lippert, shines some light on the advertiser's campy breakfast crusaders. |
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