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Advertising Strategy Reviews
Adweek is a trusted source for reviewing advertising strategy and popular magazine ads. It even provides an advertising network directory and Data Center that includes Ad Spending Charts, Agency Profiles, Buzz Metrics, the Creative Database and more.
Euro RSCG in New York has appointed Michael Fanuele to the position of chief strategy officer. As CSO, Fanuele will oversee the agency's 30-person planning department and continue to contribute to strategic assignments and thought leadership initiatives throughout the Euro RSCG network. "Euro has always had a reputation as a shop for steely-minded strategists, and it's an honor to be part of that pedigree," said Fanuele. "I look forward to furthering our legacy as a strategic and creative shop." Fanuele previously served as Euro RSCG New York's managing director of strategy, supervising brand building for Kraft, Jaguar, Volvo, Heineken USA and Reckitt Benckiser. He joined Euro RSCG from JWT in London.
Kempner Rises to SVP at MDC
MDC Partners has promoted Katie Kempner to svp, corporate communications. In her newly expanded role, she will oversee all communications strategies for MDC and provide strategic communications counsel to all group agencies. Since 1996, she has served as vp, director of agency communications for Crispin Porter + Bogusky, adding vp, corporate communications duties for parent MDC in 2004. For the past four years, she has hosted and produced the popular Internet radio and iTunes podcast "The Hook with Katie Kempner," which features conversations with thought leaders and journalists in the advertising, marketing, public relations and creative branding arenas. She is a frequent speaker and moderator for public relations events and a former chairwoman of the American Association of Advertising Agencies Public Relations Committee.