
![]()
Preparing for the Rebound, Part I
June 08, 2009
How the top executive education programs are helping marketing executives boost their careers and preparing their companies for the post-recession economy.
Preparing for the Rebound, Part II
June 08, 2009
In March of this year, WIMI, as it is called, announced a major strategic partnership with advertising industry giant Omnicom Group. In making the announcement, Randall Weisenburger, Omnicom's executive vp/chief financial officer and a 1987 Wharton graduate, said that the collaboration "combines the strength of the Wharton School's leading academic research on digital media with our leading practice in advertising, marketing and media services across mediums."
Preparing for the Rebound, Part III
June 08, 2009
Many of the top executive education programs around are finding that, despite Pham's theory of maintaining an aggressive marketing strategy during tough times, marketing companies are cutting back on various levels, including executive education budgets.
![]()


