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Loyalty Marketing
By all accounts, membership in loyalty marketing programs is going through the roof. In the most recent state-of-the-state analysis by the COLLOQUY Loyalty Census, membership in the programs came in at a whopping 1.807 billion people, a 24 percent spike from the 1.3 billion members tallied in the census conducted in 2007. Click here to download a PDF of complete 2009 Loyalty Marketing coverage. |