Guinness Goes 'Bold'November 18, 2009 Guinness is going bold with a new ad push. Themed "Fortune favors the bold," the campaign, which began on Nov. 9, includes television spots and social media efforts. Read Full Article 
Virgin Mobile Breaks First Work From BBHNovember 18, 2009 The ads show people whose mouths appear literally connected to their phones. Read Full Article 
Credit Suisse Starts Global PushNovember 12, 2009 Credit Suisse has launched a global advertising campaign, created by Havas' Euro RSCG in London, to communicate its revised brand positioning to clients. Read Full Article 
VW India Launches First Brand WorkNovember 11, 2009 German car manufacturer VW has rolled out its first TV commercial in India with a single aim to create and drive brand awareness. Read Full Article 
Welch's Heads to the VineyardsNovember 11, 2009 Welch's is gearing up to promote its grapes and the vineyards they come from. Read Full Article 
Haagen-Dazs 'Melts Slowly' in Asian MarketsNovember 05, 2009 Haagen-Dazs has embarked on a new branding and marketing campaign to emphasize its position as the super premium ice cream brand in key Asian markets Read Full Article 
Movado Captures 'Gems'November 04, 2009 Movado Group has launched a new campaign designed to utilize the sensuality of the human form -- photographed in unexpected ways -- as a backdrop for its jewelry designs. Read Full Article 
De Beers Rings in Holiday CheerNovember 04, 2009 De Beers' 2009 holiday push will begin airing nationwide with the spotlight on the new Everlon Diamond Knot Collection. Read Full Article 
Kodak Broadens Its 'Smile'October 26, 2009 The Image giant introduces first new brand campaign since 2005. Read Full Article 
State Farm Books Steve HarveyOctober 20, 2009 State Farm has tapped Steve Harvey for a series of digital comedy shorts on a range of topics. Read Full Article 
Skittles Spreads 'Liberation' in ChinaOctober 14, 2009 The Mars-owned brand tries to "un-trap" Chinese teens in digital push. Read Full Article 
'White Gold' Milks Concept With Rock OperaOctober 05, 2009 How do you take an over-the-top campaign about a spandex-wearing rock star who drinks milk from his guitar to "the next level"? Read Full Article 
Gillette Kicks Off Spots With NFL's Matt RyanSeptember 28, 2009 Procter & Gamble has introduced two new razors under the Gillette Fusion line, and is promoting the launch in a campaign starring Atlanta Falcons’ QB Matt Ryan. Read Full Article
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Social Media Users Really Are More Social
November 20, 2009
Facebook friendships may improve real friendships, according to new research. Findings released in a Euro RSCG-commissioned white paper yesterday stated that 27.6 percent of American social media users said that their offline relationships are actually benefiting from online interaction via social media. The study revealed that social media tools now play a key role in keeping consumers connected. Read Full Article
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Community
Solutions to IP Pitfalls
Wide agreement exists about the risks for agencies in revealing their ideas, proprietary processes and work product during the agency review process.
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Why Rent When You Can Own?
Online, we tend to think of media as falling into two buckets: "professional" digital media properties that make money through advertising; and social media.
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NSF ADCHIEVEMENT AWARDS 2010
Nov. 30, 2009 is the entry deadline for the National Sports Forum's annual advertising excellence in sports awards, to be presented Feb. 1-3, 2010, in Baltimore.
November 30, 2009 - November 30, 2009
NSF, San Diego
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