Climate ControlJuly 05, 2009 The push invites consumers and ad agencies worldwide to come up with creative ways to pressure world leaders to devise what Kofi Annan describes as "practical solutions [to] the greatest humanitarian challenge that mankind has faced." Read Full Article 
Profile: Steven AddisJune 14, 2009 Steven Addis, CEO of Addis Creson, doesn't put much stock in titles or disciplinary designations. "Are we an agency or a branding firm? I don't really care," he says. Read Full Article 
The 5 Worst (and Best) Ad Songs of All TimeJune 02, 2009 The right song can help a product shine -- but the wrong one can hit an off note. Billboard breaks down the top and bottom five. Read Full Article 
Using Twitter to Do GoodMay 31, 2009 The Bob Woodruff Foundation, a nonprofit supporting wounded soldiers that had raised money and awareness mainly through an annual comedy event, has a new -- and ambitious -- goal: To raise $1.65 million, or $1 for every American soldier who has served in Afghanistan and Iraq since 9/11 through a Twitter campaign. Read Full Article 
Like Lambs to the SlaughterMay 25, 2009 One of the biggest award winners in digital this year is Crispin Porter + Bogusky's "Whopper Sacrifice" campaign for Burger King, a Facebook application that claimed that "friendship is strong, but the Whopper is stronger." Read Full Article 
Q&A: Doug PrayMay 07, 2009 Director Doug Pray says the legends of advertising exude true creative spirit, not unlike underground artists. Read Full Article
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In the Shadow of the Founders
July 05, 2009
Larger-than-life personalities have been the lifeblood of advertising, one of the business world's most idiosyncratic enclaves. Individuals who shoulder the risk of starting an agency do so to challenge the status quo and to assert a personal creative point of view. How do you institutionalize and pass on such unique manifestations of human nature? Read Full Article
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For the Love of the Game
Gaming may well be the best brand medium in history. Games are a most unlikely modern medium -- one where consumers willingly spend huge sums of time, are relaxed, focused and eschew multi-tasking, and one where consumers are open to interacting with brands. Games are magical.
Read Full ArticleMore Guest Columnists
Pump Down the Volume
Anna G. Eshoo is a member of the U.S. House of Representatives from California. Loud TV commercials really bug her.
Read Full ArticleMore Robert Thompson
MEDIA IN CRISIS
Gotham Media Ventures hosts a breakfast and panel discussion titled "Media in Crisis: Is There a Way Out?"
July 08, 2009 - July 08, 2009
The Samsung Experience, Time Warner Center, New York
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