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Creative > Ad of the Day
Ad of the Day
Metro Transit "Car in Trash" Agency: Periscope Review Date: June 30, 2008 "What happened to the car? Well, it's like this...Metro Transit of Minneapolis has a message for consumers. That message is: 'Throw away the car!' And its ad agency, Periscope, actually tossed a car in a dumpster. It was such a powerful and compelling illustration of the client's position, I just had to push the new Merc over that cliff at the city dump. Honey, why are you crying? You're not mad, are you? We can always take the bus. That'll be lots of fun! Please don't bang your head against the wall like that." This street campaign is unlikely to elicit such an extreme reaction. Still, it's eye-catching and does drive home its point, so to speak. I just can't help thinking how much more effective and biting it would have been if they'd trashed a Hummer. --David Gianatasio View Credits Other Ads of the Day
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NSF ADCHIEVEMENT AWARDS 2010
Nov. 30, 2009 is the entry deadline for the National Sports Forum's annual advertising excellence in sports awards, to be presented Feb. 1-3, 2010, in Baltimore.
November 30, 2009 - November 30, 2009
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