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Cannes: Obama Wins Titanium, Integrated Prizes; Tribal DDB Scores for Film

June 27, 2009

- Eleftheria Parpis


adweek/photos/stylus/45627-obamaonxbox.jpg

An Obama Xbox ad.

CANNES, FRANCE The marketing campaign that took Barack Obama, a little-known African American senator with only two years of experience in Washington, to the U.S. presidency was honored with the top prizes -- the Titanium and Integrated Grand Prix -- at the International Advertising Festival in Cannes on Saturday. The effort was created by a multi-agency team, including AKPD and GMMB.

In the Film competition, a digital agency, Tribal DDB in Amsterdam, the Netherlands, won the Grand Prix for its epic "Carousel" spot for Philips (below). That ad features one seamless, two-minute-plus, cinematic tracking shot of an elaborate crime in progress, frozen in time.




Cannes: Obama Wins Titanium, Integrated Prizes; Tribal DDB Scores for Film

June 27, 2009

- Eleftheria Parpis


adweek/photos/stylus/45627-obamaonxbox.jpg

An Obama Xbox ad.

CANNES, FRANCE The marketing campaign that took Barack Obama, a little-known African American senator with only two years of experience in Washington, to the U.S. presidency was honored with the top prizes -- the Titanium and Integrated Grand Prix -- at the International Advertising Festival in Cannes on Saturday. The effort was created by a multi-agency team, including AKPD and GMMB.

In the Film competition, a digital agency, Tribal DDB in Amsterdam, the Netherlands, won the Grand Prix for its epic "Carousel" spot for Philips (below). That ad features one seamless, two-minute-plus, cinematic tracking shot of an elaborate crime in progress, frozen in time.



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