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News > Account Activity
Match.com Mulls Agency ProposalsMullen, C-E and Wieden are finalistsAug 19, 2009  The Dallas-based IAC-owned Match is considering three finalists in the review: Campbell-Ewald, Warren, Mich., Wieden + Kennedy, Portland, Ore., and Mullen, Boston, sources said. Mullen already handles media chores for the brand and has long counted former IAC property LendingTree among its top clients. Interpublic Group owns C-E and Mullen; Wieden is an independent shop. Match spent nearly $75 million in traditional domestic measured media last year, according to Nielsen. The client spent $32 million through the first six months of this year. New York agency Hanft Raboy and Partners is the incumbent. Officials at the agencies and client either could not be reached or declined comment. Match.com Mulls Agency ProposalsMullen, C-E and Wieden are finalistsAug 19, 2009
The Dallas-based IAC-owned Match is considering three finalists in the review: Campbell-Ewald, Warren, Mich., Wieden + Kennedy, Portland, Ore., and Mullen, Boston, sources said. Mullen already handles media chores for the brand and has long counted former IAC property LendingTree among its top clients. Interpublic Group owns C-E and Mullen; Wieden is an independent shop. Match spent nearly $75 million in traditional domestic measured media last year, according to Nielsen. The client spent $32 million through the first six months of this year. New York agency Hanft Raboy and Partners is the incumbent. Officials at the agencies and client either could not be reached or declined comment.
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