Nov 06, 2009

Samsung Mobile has moved creative and strategic duties for new product launches in China from its in-house team to Havas' Euro RSCG. The appointment is the latest in a series of telecommunications accounts held by the agency, including LG, Ericsson and China Telecom. The move also comes at a time of strong growth for Samsung, with mobile shipments increasing by 16 percent in the third quarter of 2009, compared with the same period last year. Samsung Electronics also reported a 186... More