BuzzMetrics Charts Brands' Bowl Blog BuzzNEW YORK According to Nielsen Online, Budweiser and Pepsi are leading in pre-game Super Bowl brand buzz. Interestingly, Pepsi buzz peaked on 11/30/07 after the announcement that Pepsi and Amazon are negotiating a deal to give away up to 1 billion songs during a music-giveaway promotion, which is set to launch during Super Bowl XLII. CHART: Pepsi, Bud lead pre-game buzz  Buzz levels determined by total number of online messages within Super Bowl discussion for each Brand occurring between November 25, 2007 and January 22, 2008. |
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