 MRM Elevates Cripps in AsiaNovember 18, 2009 MRM Worldwide has elevated Mark Cripps to director of its Asia-Pacific operations. He had previously been evp, digital director of MRM in that region. In his new role, Cripps is responsible for the oversight of about 400 employees. Cripps takes over from MRM Worldwide COO Bill Kolb, who had been acting regional director since 2007 in addition to his primary role. Kolb cited Cripps' relentless drive over the past three years to implement digital training across the region for the MRM network, his exemplary account management and his continued thought leadership prowess. Cripps joined MRM as regional digital strategy director in July 2006 and ran the Intel CIM business from the Hong Kong office, where he will continue to be based. He rose to regional digital director in January 2008.  AEF Elects 6 to BoardNovember 10, 2009 The Advertising Educational Foundation recently elected six new board members. They are:  Euro RSCG N.Y. Names Strategy ChiefOctober 14, 2009 Euro RSCG in New York has appointed Michael Fanuele to the position of chief strategy officer. As CSO, Fanuele will oversee the agency's 30-person planning department and continue to contribute to strategic assignments and thought leadership initiatives throughout the Euro RSCG network. "Euro has always had a reputation as a shop for steely-minded strategists, and it's an honor to be part of that pedigree," said Fanuele. "I look forward to furthering our legacy as a strategic and creative shop." Fanuele previously served as Euro RSCG New York's managing director of strategy, supervising brand building for Kraft, Jaguar, Volvo, Heineken USA and Reckitt Benckiser. He joined Euro RSCG from JWT in London.  Kempner Rises to SVP at MDCOctober 13, 2009 MDC Partners has promoted Katie Kempner to svp, corporate communications. In her newly expanded role, she will oversee all communications strategies for MDC and provide strategic communications counsel to all group agencies. Since 1996, she has served as vp, director of agency communications for Crispin Porter + Bogusky, adding vp, corporate communications duties for parent MDC in 2004. For the past four years, she has hosted and produced the popular Internet radio and iTunes podcas "The Hook with Katie Kempner," which features conversations with thought leaders and journalists in the advertising, marketing, public relations and creative branding arenas. She is a frequent speaker and moderator for public relations events and a former chairwoman of the American Association of Advertising Agencies Public Relations Committee.  Porter Novelli Establishes Chief Medical Officer RoleSeptember 30, 2009 Dr. Barbara DeBuono has joined the PR agency as chief medical officer, global director of public health and social marketing. She reports to Julie Winskie, president, Americas, and chief client officer for Porter Novelli. "Barbara is a renowned expert in public health and health literacy and will bring a critical perspective to our clients by helping them assess the impact that health and medical issues have on their businesses, regardless of their category," said Winskie. In addition to her position at Porter Novelli, DeBuono will continue in her role as adjunct professor at the George Washington University School of Public Health and Health Services. Prior to joining the shop, DeBuono was executive director, public health and government for Pfizer, responsible for creating and managing public-private partnership programs. Earlier in her career, she served as CEO of New York-Presbyterian Healthcare Network and as commissioner of health for the State of New York under former Gov. George Pataki.  Culbertson Arrives at MRMSeptember 29, 2009 MRM Worldwide in New York has hired Jason Culbertson, who was most recently at Atmosphere BBDO, as a creative director on its U.S. Army account. As an entrepreneur, Culbertson is known as the founder of industry commentary platforms AgencyScoop.com and Ad Battle. "It's becoming second nature for people to engage in social media all the time on every type of available screen," Culbertson said. "Even the new digital TVs come equipped with Twitter and Facebook on their interfaces. Marketers have to know how and when to engage in the places consumers live on the Web." Culbertson has used various tools and techniques to help create campaigns for consumer-facing companies. At Atmosphere BBDO, which he joined in 2006, he was a senior art director working on Citibank, Bud Light, Target, Hertz and AT&T. "Jason's expertise in using Web-based social platforms and his knowledge about emerging media will serve the Army's efforts well in the dialogue we have developed with the target audience," said Michael Jacobs, agency evp, ecd.
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