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Advertiser Trends
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Facebook friendships may improve real friendships, according to new research. Findings released in a Euro RSCG-commissioned white paper yesterday stated that 27.6 percent of American social media users said that their offline relationships are actually benefiting from online interaction via social media. The study revealed that social media tools now play a key role in keeping consumers connected. Read Full Article
Online, we tend to think of media as falling into two buckets: "professional" digital media properties that make money through advertising; and social media.
Nov. 30, 2009 is the entry deadline for the National Sports Forum's annual advertising excellence in sports awards, to be presented Feb. 1-3, 2010, in Baltimore.
