Where will the legendary sports title go?
IndyCar is also looking for a new title sponsor.
Adweek put NYU students and other passersby to the brand recall test.
NBA franchises hope to sell brands on their NBA 2K League teams.
Marketing decisions need to be driven by data, not just by gut.
Its stations can now leverage streaming audience data.
Startups are being the most negatively affected by the social media channel's decision to show less content from businesses, brands and media.
The network hauled in $920 million in national ad sales, a Winter Games record.
Next Generation Network will be a collection of diverse Condé Nast brands including The Hive and Lenny Letter.
Ad Results Media has amassed roughly 35% of the podcast ad market share.