• New Agency Lineup for Thrifty Review News Article
• Blue Cross of Minnesota Seeks Shop News Article
• Case Foley Sackett Picks Up Two Accounts News Article
• Beatrice Launches Cracker Backers News Article
• Young & Rubicam Nabs Former Ross Roy Executive for Sears Biz <b>By Jim Kir</b><br clear="none"/><br clear="none"/>CHICAGO - Young & Rubicam, looking for experience to head its newly won $40-million Sears, Roebuck & Co. apparel business, plucked Ross Roy A News Article
• Miller Denies C-K Pursuing Sharp's Brand News Article
• Deutsch Calls For More Creativity: Summit Speakers Believe New Ideas, Voices Should be Heard From Ad Community <b>By Beth Heitzma</b><br clear="none"/><br clear="none"/>MINNEAPOLIS - 'I wish every production budget were cut by three-fourths,' said Donny D News Article
• GO AHEAD . . . PLAY WITH YOUR FOOD <br clear="none"/><br clear="none"/><br clear="none"/><br clear="none"/>For the first time since its introduction more than 50 years ago, Cheerios' 'little O's' are being joined in the cereal bowl by another shape: X's. News Article
• Peter Mills Takes Charge As President, CEO of Ross Roy: Former BBDO Executive Sees Selling Intergrated Services as Primary Task <b>By David Kile</b><br clear="none"/><br clear="none"/>DETROIT - Ross Roy Inc. last week made it official, naming BBDO North A News Article
• TRU-TEST BRUSHES UP IMAGE <br clear="none"/><br clear="none"/><br clear="none"/><br clear="none"/>After years of being undermarketed, True Value Hardware's in-store paint line, Tru-Test, is getting its own makeover, just in time for the busy paint-selling News Article
• EAST VS. WEST: IT'S ALL RELATIVE News Article
• Movie Ads Honored At Key Art Awards <b>By Shelly Garci</b><br clear="none"/><br clear="none"/>LOS ANGELES - A trailer that departed from traditional movie advertising took Best of Show at the 22nd Annual Key Art Awards here last week. Aspect Ratio's trail News Article
• Nichol Joins H/L News Article
• Radio Mercury Award Winners News Article
• MAIN-STREAM: Chiat Packs Up, Out of 'Warehouse' <b>By Shelly Garci</b><br clear="none"/><br clear="none"/>Chiat/Day has begun moving out of its signature 'Warehouse' building in Venice, Calif., the agency's latest move to bolster the bottom line. News Article
• Regional Volvo Dealers Seek Fresh Creative for $1.5-Mil. Account <b>By Kathy Tyre</b><br clear="none"/><br clear="none"/>SANTA MONICA, CALIF. - The Volvo Dealers Association of Southern California has invited 12 agencies to participate in a pitch for its News Article
• GBS Isuzu Team Takes Own Road News Article
• A CONEHEAD WELL-CLOTHED News Article
• Lutheran Sends Business South News Article
• H/M/S Moves Into Troubled Waters With Stockton Takeover <b>By Jim Kir</b><br clear="none"/><br clear="none"/>COLUMBUS, OHIO - Hameroff/Milenthal/Spence's move into Cincinnati to take over Stockton West Burkhart's clients and office space earlier this mont News Article
• WILD BURRITO SPOT TOO DICEY <br clear="none"/><br clear="none"/><br clear="none"/><br clear="none"/>A TV spot for Taco Bell's spicy new Wild Burrito erupted into a controversy last week in Oakland, Calif., as local residents demanded the spot be pulled an News Article
• Captain Ron <b>By David Care</b><br clear="none"/><br clear="none"/>It's his first foray into TV broadcasting, but Ronald Perelman's coinvestors tout his $100 million investment to gain control of SCI Television--the biggest owner of CBS-affiliated statio News Article
• The Kennedy mystique <b>By Noreen O'Lear</b><br clear="none"/><br clear="none"/>As the lesser-known half of the country's most groundbreaking creative agency, has decided to retire from the business while still in mid-career. Just how did this denim-weari News Article
• Silk Cut cigarettes readies move on premium segment <b>By Fara Warne</b><br clear="none"/><br clear="none"/>NEW YORK--The super-premium British cigarette Silk Cut, known for its witty, elegant advertising in Europe, is in the first stages of making an agg News Article
• McCann cashes in with L'Oreal, Chesebrough brands <b>By Michael McCarth</b><br clear="none"/><br clear="none"/>NEW YORK--McCann-Erickson Worldwide is cashing in on new product assignments from its two biggest beauty clients and is said to be reclaiming a News Article
• BSB, Bozell compete for Bristol-Myers; DDB quits the biz News Article
• Italian ad agencies caught up in scandal: kickbacks are suspected surrounding $23-mil. AIDS campaign <b>By Fabiana Giacomett</b><br clear="none"/><br clear="none"/>MILAN--The waves of economic and political scandals in Italy have lapped upon the shores of News Article
• Burger King eyes 'Seinfeld' guys for spokesmen roles <b>By Michael McCarth</b><br clear="none"/><br clear="none"/>NEW YORK--Burger King's search for new pitchmen for its "BK TeeVee" campaign may lead it to one of the hottest shows on TV: Seinfeld. News Article
• Seiko: time to review. AC&R's 25 years goes on line <b>By Alison Fahe</b><br clear="none"/><br clear="none"/>Seiko Corp. of America is gearing up to review agencies for its estimated $10 million ad account signaling that time could be running out on AC&R News Article
• Grey day News Article
• Oakland Residents Turn Heat on Taco Bell, Charge 'Wild Burrito' Spot Is Racist <b>By Daniel S. Levin</b><br clear="none"/><br clear="none"/>OAKLAND, CALIF. - A commercial for Taco Bell's spicy 'Wild Burrito,' erupted into controversy last week when reside News Article
• End of an era in Japanese ads <b>By Dave Barrage</b><br clear="none"/><br clear="none"/>TOKYO--Average middle-aged men have replaced invincible corporate warriors and women in the lead roles of Japanese television commercials, reflecting the reality of re News Article
• J. Walter Thompson Joins Others On Interactive Bandwagon With TV Answer <b>By David Kile</b><br clear="none"/><br clear="none"/>DETROIT - J. Walter Thompson here has joined a list of ad, promotion and public relations agencies allying with TV Answer, Rest News Article
• STREET TALK: WHEN HONESTY ISN'T THE BEST POLICY <b>By SCOTT HUM</b><br clear="none"/><br clear="none"/>Steven Webster says he's a victim of sexual harassment. News Article
• Stepien Returns to Classified Business After 10-Year Hiatus <b>By Beth Heitzma</b><br clear="none"/><br clear="none"/>CLEVELAND - When Ted J. Stepien sold Nationwide Advertising, the ground-breaking recruitment advertising agency he founded in 1947, he al News Article
• Bulls' Pippen Could Score As Endorser News Article
• A COOL $10MM FOR HOT OIL News Article
• IGA Launches First National Campaign News Article
• Halvorson Leaves CME-KHBB to Join FCB News Article
• West Coast Awards Roundup News Article
• JWT Falls Into Tourist Trap News Article
• Consultant Joins Thrifty People News Article
• ACCOUNT ACQUISITIONS <br clear="none"/><br clear="none"/><br clear="none"/><br clear="none"/>PORTLAND, ORE. News Article
• CHB Launches Design Group News Article
• Y&R Ready to Bag Biz of Canned Foods Grocery Outlets <b>By Daniel S. Levin</b><br clear="none"/><br clear="none"/>SAN FRANCISCO - In its first significant new business win in about a year, Young & Rubicam here next week is expected to be named ad agency f News Article
• R-E-S-P-E-C-T FOR BIZ-TO-BIZ News Article
• BARE TRUTHS AND OTHER TALES News Article
• Senior Healthcare Plans Get Word Out <b>By Kathy Tyre</b><br clear="none"/><br clear="none"/>LOS ANGELES - Smack dab in the center of last week's Los Angeles Times Magazine, sandwiched between upper-crust ads for Chanel, Tanqueray and American Express Opt News Article
• Layoffs at Foote, Cone & Belding/L.A. News Article
• Bakers Square Breaks New Themeline News Article
• ACCOUNT ACQUISITIONS <br clear="none"/><br clear="none"/><br clear="none"/><br clear="none"/>WISCONSIN News Article
• A New Campaign and a New Line for Clairol News Article
• Nielsen Teams Up with EDS News Article
• Brit Agency Talked To Doner About Buyout News Article
• 'Advertising Isn't Much Fun Anymore': Industry Seeks Creative Answers At Ad Federation Panel Discussion <b>By Scott Hum</b><br clear="none"/><br clear="none"/>CHICAGO - Reflecting the sting of local agencies' dismal showing in the Kelly Awards, One Show a News Article
• Net bete: Publicis may be FCB's second network <b>By Michael McCarth</b><br clear="none"/><br clear="none"/>Foote, Cone & Belding is still looking for a second agency network but it may have a decidedly French twist to it. News Article
• BILLBOARDS COME TO LIFE <br clear="none"/><br clear="none"/><br clear="none"/><br clear="none"/>As if out of the futuristic world of the film Blade Runner, where massive billboards displaying moving images loomed over L.A., a San Francisco-based company i News Article
• Billboards Project a New Life <b>By Daniel S. Levin</b><br clear="none"/><br clear="none"/>SAN FRANCISCO - As if out of the futuristic world of the movie Blade Runner, where massive billboards displaying moving images loomed over L.A., a company here is o News Article
• Dairies Set for Review: National Milk Groups' Consolidation Is Sour News, Sweet News for McCann News Article
• Corporate image News Article
• Generation gap <b>By Betsy Sharke</b><br clear="none"/><br clear="none"/>Screenwriter Roger Hedden, whose Bodies, Rest and Motion is the most recent in a string of Hollywood films by and about Generation X, says one theme connects his charactera. "If you News Article
• Microsoft's New Creative Director To Help Link Ads and Identity <b>By Alison Fahey and Kathy Tyre</b><br clear="none"/><br clear="none"/>REDMOND, WASH. - Microsoft Corp. has named a new creative director to help the company link its advertising with its o News Article
• Brooks Sports Shoes Meets With Trio of Seattle Shops <b>By Kathy Tyre</b><br clear="none"/><br clear="none"/>SEATTLE - Executives at running shoe manufacturer Brooks Sports heard presentations last week from three local agencies believed to be competing f News Article
• SPIFFING UP: Thrifty Shops Seven for New Image <b>By Kathy Tyre</b><br clear="none"/><br clear="none"/>Thrifty Drug Stores has invited L.A. shops Admarketing; Bozell; Cohen/Johnson; Eisaman, Johns & Laws and McCann-Erickson; plus Heil/Brice, San Clemente, News Article
• Raj Is New Creative Chef On FCB's Taco Bell Biz: Former Chiat/Day Copywriter Plans New Team, Hopes to Stir Creative Pot for $111-Mil. Account News Article
• Does Hewlett-Packard Need to Power Up?: OmniBook's $2-Million Ad Budget May Be Too Small for the Job News Article
• Seattle 7 in Tree-mendous Midterm Bid <b>By Kathy Tyre</b><br clear="none"/><br clear="none"/>OLYMPIA, WASH. - Seven Seattle-area advertising agencies have been invited to compete for a $2-million account: the Washington Forest Protection Agency, an organ News Article
• HEADS ROLL IN CLOWN CAPER News Article
• WHERE'S THAT SCOUT MANUAL? News Article
• Up in smoke <b>By Richard Morga</b><br clear="none"/><br clear="none"/>Michael A. Miles, the chairman and ceo of Philip Morris Companies Inc., is nothing if not a survivor. This was demonstrated most poignantly six years ago, when he was on a white-water News Article
• Re-Connected: after years in congressional limbo, power may at long last be restored to the FTC - and that's good news to advertisers <b>By Alan Pell Crawfor</b><br clear="none"/><br clear="none"/>John Dingell, chairman of the House Committee on Energy an News Article
• Taking stock of Australian stock ads <b>By Penny Warnefor</b><br clear="none"/><br clear="none"/>SYDNEY--Earlier this month, Australians spent more than $1.3 billion buying shares in Woolworth's; last year they bought a piece of the New South Wales Govern News Article
• Milk marketing consolidation could prompt agency review <b>By Jim Kirk and Daniel S. Levin</b><br clear="none"/><br clear="none"/>CHICAGO--The two national dairy associations' decision to consolidate marketing efforts is expected to shake up assignments a News Article
• Chiat/Day for sale? TBWA cited as strategic fit News Article
• Riney lays off more than 5% of national staff News Article
• Coke plans to put its polar bears to work News Article
• Top-flight creative shops add below-the-line services <b>By Alison Fahe</b><br clear="none"/><br clear="none"/>NEW YORK As larger advertising agencies rethink how to provide integrated marketing services to clients, some midsize, creative-focused shops ar News Article
• Frankfurt agencies play 'musical execs' <b>By Rosemarie Totzaue</b><br clear="none"/><br clear="none"/>FRANKFURT--BDDP's raid of D'Arcy Masius Benton & Bowles' executive muscle for client BMW has left the Procter & Gamble shop in a management crunch. News Article
• Newspapers steady, but not spectacular News Article
• Lost lambs <b>By David Kile</b><br clear="none"/><br clear="none"/>NEW YORK--The star of the latest ad campaign for Pond's skin cream is the Pond's Institute, a place where Chesebrough-Pond's researchers interact with consumers. According to Pond's catego News Article
• Early morning local news slots take off <b>By Laureen Mile</b><br clear="none"/><br clear="none"/>NEW YORK--Suddenly this spring the sleeping spot TV market arose from its somnolence somewhat, surprising buyers as well as stations. Reps and stations said News Article
• Scenting Review at Hayman News Article
• BBDO, DMB&B, Big EFFIE Winners News Article
• ACCOUNT ACQUISITIONS <br clear="none"/><br clear="none"/><br clear="none"/><br clear="none"/>SAN FRANCISCO BAY AREA News Article
• LML&K Hires Jeremy Postaer News Article
• FOR-SALE SIGNS: All or Part of Chiat/Day Network Could Be Up for Grabs <b>By Alison Fahey and Michael McCarth</b><br clear="none"/><br clear="none"/>Jay Chiat has been putting out feelers in the ad communities on both sides of the Atlantic in an attempt t News Article
• Massachusetts Blue Cross' Blues News Article
• Ex-KDP Team Back in Action News Article
• SY&H Sweeps West Awards News Article
• Riney Layoffs Show Muscle of New Team <b>By Daniel S. Levin</b><br clear="none"/><br clear="none"/>The firing last week of some 20 staffers from Hal Riney & Partners firmly establishes the management team of president Tony Houghton and national creative d News Article
• Cherokee Group Looks For New Outfit <b>By Kathy Tyre</b><br clear="none"/><br clear="none"/>LOS ANGELES - Junior women's and young men's sportswear maker Cherokee Group has begun to contact agencies about its $3-5-million ad account, now at Davis Ball & C News Article
• L.A. Gear Hits Its Stride With $20-Mil. Campaign in Tow: Analysts Say Marketer Is Poised for Recovery After a Misstep Into Technical Footwear <b>By Kathy Tyre</b><br clear="none"/><br clear="none"/>SANTA MONICA, CALIF. - L.A. Gear is readying an estimated News Article
• COMMERCIAL DIRECTOR: JOE PYTKA News Article
• RADIO COPYWRITER: MICHAEL FARNAM News Article
• PHOTOGRAPHER: MICHAEL O'BRIEN News Article
• CREATIVE DIRECTOR: JEFFREY GOODBY News Article
• MOST VALUABLE PLAYERS: JOHN STEIN, JEAN ROBAIRE News Article
• Enderton Sails News Article
• McCann-Erickson to Uncap Two Coca-Cola Promotions News Article
• TV ART DIRECTORS: PAULA DUNBRO, VICTORIA FELICE News Article
• TV COPYWRITER: CHRIS WALL News Article
• AGENCY EXECUTIVE: JON STEEL News Article
• PRINT ART DIRECTOR: STEVE LUKER News Article
• PRINT COPYWRITER: JERRY CRONIN News Article
• McCann Tells 'The Truth' To Win Brooks Sports <b>By Kathy Tyre</b><br clear="none"/><br clear="none"/>SEATTLE - There's still truth in advertising, as McCann-Erickson proved last week. In fact, the agency used it to win Brooks Sports' estimated $4-million News Article
• EAT MY DUST News Article
• DMB&B Ventures Into Romania News Article
• Sara Lee Alignment Moves More Brands News Article
• Mazda to Stay at London's Addition News Article
• Boring Pitches Make Watchmaker Bag Search News Article
• GGK Team Leaves Frankfurt Agency News Article
• Frankfurt Agencies Play 'Musical Execs': BDDP's Raid Leaves DMB&B Scrambling to Keep P&G Satisfied <b>By Rosemarie Totzaue</b><br clear="none"/><br clear="none"/>FRANKFURT - BDDP's raid of D'Arcy Masius Benton & Bowles' executive muscle for client BMW has News Article
• Frito-Lay Tests New Low-Fat Tostitos News Article
• Restructuring at Riney? News Article
• New Ads Take Shape in Michigan News Article
• NYCE: IT'S IN THE CARDS News Article
• Utah Transit Authority: TEENAGE TRANSPORT News Article
• Jay Chiat Is Looking for Sale Opportunity News Article
• Four Shops Bid for New Nebraska Lottery News Article
• Coke Plans to Put Its Polar Bears to Work: Winter Promotion With Hardee's, Possible Olympic Stint Seen for the Bears News Article
• Tatham, Zenith Data Relationship Stays Intact News Article
• Hiram Walker to Shift Focus To Regional Promotions <b>By Betsy Spethmann and Beth Heitzma</b><br clear="none"/><br clear="none"/>WALKERVILLE, ONT. - Hiram Walker & Sons plans to step up consumer promotions for all brands, but will shift focus from nationa News Article
• NDB, UDIA Move To Eliminate Dairy Advertising Overlap: Associations Realign Marketing Responsibilities; May Seek Single Agencies for Ads and Promotion <b>By Jim Kirk and Daniel S. Levine with Beth Heitzman and Scott Hum</b><br clear="none"/><br clear="non News Article
• Bozell Named AOR for Ringer Corporation News Article
• Sears Outlet Stores Go Out With a Bang News Article
• Tropicana Enters Tea Market News Article
• Much Ado in HAP Review <b>By David Kile</b><br clear="none"/><br clear="none"/>DETROIT - The DDB Needham team that managed the Health Alliance Plan account before the account went into review has surfaced at the marketing arm of a leading art studio here, News Article
• Wilsons Names Chuck Ruhr AOR News Article
• Wrigley Set to Seek African-American Consumers News Article
• COFFEE, TEA OR GRAVY? News Article
• UPS to Carry for the NFL News Article
• Jose Cuervo to Reenter Ad Game News Article
• Motorola Enters the Cordless Market With Print Ads From JWT <b>By Jim Kir</b><br clear="none"/><br clear="none"/>CHICAGO - Be careful what you say over a cordless telephone - your neighbor may be listening with a baby monitor. News Article
• Sony Drops McCann in Australia News Article
• LOST LAMBS: Ogilvy & Mather Shows Clients Can Come Home Again as It Wins Back Chesebrough-Pond's, Maxwell House, AmEx and Shell Oil Accounts <b>By David Kile</b><br clear="none"/><br clear="none"/>NEW YORK - The star of the latest ad campaign for Pond's s News Article
• Newspapers Steady, but Not Spectacular News Article
• Miller, NBC, NBA Expand Contract News Article
• Hamburg Shop Grabs Another Citizen Account News Article
• NET BET: FCB, Publicis Eye Global Expansion <b>By Michael McCarthy with Jim Kir</b><br clear="none"/><br clear="none"/>Foote, Cone & Belding is still looking for a second agency network but it may have a decidedly French twist to it. News Article
• TV Network Market Starts to Kick In News Article
• Early Morning Local News Slots Take Off: Buyers Find Hot Segment Delivers Good Demos of Driven Early Birds <b>By Laureen Mile</b><br clear="none"/><br clear="none"/>NEW YORK - Suddenly this spring the sleeping spot TV market arose from its somnolence some News Article
• Bennigan's Reshapes Its Strategy News Article
• Mills' Ascension: BBDO President Joins Ross Roy <b>By David Kiley with Alison Fahe</b><br clear="none"/><br clear="none"/>Ross Roy Group Inc. will announce, perhaps as soon as this week, that BBDO North America president Peter Mills will join the agency i News Article
• Net Cable Cooks News Article
• The Purple Rose of Rio? News Article
• GENERATION GAP: A batch of Generation X films is on the way and they may be required viewing for Madison Avenue, which has yet to get the hang of this market <b>By BETSY SHARKE</b><br clear="none"/><br clear="none"/>Screenwriter Roger Hedden, whose Bodies News Article
• Spot TV Excitement Remains in the Future News Article
• FCB Revives Sydney Unit With Shop Buyout News Article
• Guinness Gold to Be Buried at Sea News Article
• U.K.'s CIA Group buys Italian Media Shop News Article
• Taking Stock of Australian Stock Ads: 'Float Advertising' Is Proving To Be a Potential Growth Area <b>By Penny Warnefor</b><br clear="none"/><br clear="none"/>SYDNEY - Earlier this month, Australians spent more than $1.3 billion buying shares in Woolworth News Article
• BMZ in Germany Lands Big Media Account News Article
• AGENCY EXECUTIVE: PETER SCHWEITZER News Article
• Faygo Bubbly For Stone, August, Baker News Article
• PRINT COPYWRITER: GEORGE GIER <b>By Beth Heitzma</b><br clear="none"/><br clear="none"/>If the Lake Michigan Federation gets as much attention on its freshwater issues as it's getting for George Gier's ad copy, it will be in great shape. DDB Needham Chica News Article
• <br clear="none"/><br clear="none"/><br clear="none"/><br clear="none"/>Western International Creates Ethnic Group (Adweek / West - 55 words - June 21 News Article
• PRINT ART DIRECTOR: JIM KEANE <b>By Beth Heitzma</b><br clear="none"/><br clear="none"/>'I'm in love with 17-by-10-inch ink on paper,' says Jim Keane. News Article
• CREATIVE DIRECTOR: DICK JOHNSON News Article
• Former Local Ad Exec To Run Ayer Chicago News Article
• EPB Denies Plans to Sell Stock News Article
• McDonald's Extra Value Meals, New Items Are at the Top of Agencies' Work Menus <b>By Scott Hum</b><br clear="none"/><br clear="none"/>OAK BROOK, ILL. - McDonald's Corp. intends to keep its national advertising agencies busy pushing price/value and new pro News Article
• RADIO COPYWRITER: TOM O'KEEFE <b>By Beth Heitzma</b><br clear="none"/><br clear="none"/>Foote, Cone & Belding's Tom O'Keefe considers writing radio copy a challenge and one he gladly accepts. 'It's hard to be creative in radio and get your point across,' News Article
• GO AHEAD, MAKE MY DAY. SEND ME A SEARS AD <b>By DAVID KILE</b><br clear="none"/><br clear="none"/>After a five-month review, Sears senior executive vp and general manager, marketing, John Costello tapped Young & Rubicam as his new agency for Sears apparel News Article
• Quizno's Classic Subs Plans Healthy Bite of Subway's Share <b>By Jim Kir</b><br clear="none"/><br clear="none"/>DENVER - Kentucky Fried Chicken has upstart and upscale Boston Chicken to contend with. Now the 6,000-unit Subway Sandwich operation may have t News Article
• Addy Changes in the Pipeline News Article
• Raj Runs For The Border News Article
• HARDEE'S SINGS MUPPET CAROL News Article
• THE ATROCITIES OF TODAY <br clear="none"/><br clear="none"/><br clear="none"/><br clear="none"/>A new public-service TV spot created by Bozell/Alexandria, Va., draws analogies with current headlines to publicize the U.S. Holocaust Memorial Museum in Washi News Article
• Graphic 'NYPD Blue' sets off alarms <b>By Eric Schmuckle</b><br clear="none"/><br clear="none"/>NEW YORK-Controversies over primetime shows are annual rituals, but the coming firestorm over Steven Bocheo's new NYPD Blue promises to be a doozy. The graphic News Article
• Re-engineering the client-agency relationship News Article
• The face of the future <br clear="none"/><br clear="none"/><br clear="none"/><br clear="none"/>The much-vaunted "creative revolution," whose imminent arrival has been repeatedly proclaimed by visionary wannabes, is finally upon us. But it's not quite the News Article
• Paint it black <b>By Margaret Renne</b><br clear="none"/><br clear="none"/>Wendy Rush appears in the lounge of Baltimore's Brass Elephant restaurant immaculate in waisted black frock coat, sharply creased black trousers, black stiletto heels and black sil News Article
• Traveling party <b>By Greg Farrel</b><br clear="none"/><br clear="none"/>On the occasion of his agency's 25th anniversary in late May, Jack Connors broke with tradition. Instead of celebrating the birthday of Hill, Holliday, Connors, Cosmopulos with the u News Article
• Putting the squeeze on French TV advertisers <b>By Daniel Tille</b><br clear="none"/><br clear="none"/>PARIS--France's newly elected center-right-wing government, led by minister of communication Alain Caringon, recently proposed changes in the way the co News Article
• MobiLink set to roll out cellular ad campaign <b>By Fara Warne</b><br clear="none"/><br clear="none"/>NEW YORK--MobiLink, the cellular phone consortium including six of the seven Baby Bells, will begin its estimated $40 million ad campaign in the third qu News Article
• As McCann and CAA get ready for round two, Coke gives McCann summer promo assignment News Article
• Lowe Group grabs young Saatchi exec News Article
• Martin to head BBDO Chrysler unit <b>By Richard Brunell</b><br clear="none"/><br clear="none"/>NEW YORK--Dave Martin, former director of corporate media for the Stroh Brewery Co. and currently a Detroitbased media consultant, apparently is heading to the News Article
• Miller seeks Molson shop and new vigor for itself News Article
• Booting up: IBM PC spinoff starts review scramble <b>By Michael McCarth</b><br clear="none"/><br clear="none"/>IBM's wild rollerrcoaster ride flattened another agency last weeks, it could provide thrills to a shop with breakthrough creative. The announcem News Article
• As ill winds blow, Lintas seeks to right itself <b>By Cathy Taylo</b><br clear="none"/><br clear="none"/>NEW YORK--The problems facing Lintas: New York as it now struggles to hold on to its $25-40-million IBM Personal Computer Co. business serve to emphas News Article
• Evans to link Microsoft creative News Article
• Sealy Launches Biggest Ad Effort News Article
• Pond jumpers: by snaring Coca-Cola's campaign, Creative Artists Agency engineered the most notable ad event of the year <br clear="none"/><br clear="none"/><br clear="none"/><br clear="none"/>The handmade book is titled The Ugly Frog, and in the 10 or so News Article
• TV COPYWRITER: JIM FERGUSON <b>By Jim Kir</b><br clear="none"/><br clear="none"/>After spending 1991 fending off competition on pricing, McDonald's Corp. decided it needed to get back to its basics: emotional advertising. News Article
• PHOTOGRAPHER: DENNIS MANARCHY News Article
• Amoco Pushes 'Clear' Benefits With New Spots From DMB&B <b>By Beth Heitzma</b><br clear="none"/><br clear="none"/>CHICAGO - When you have a significant point of difference in a parity category, you push it hard. News Article
• Miller Drafts Changes News Article
• TV ART DIRECTOR: DAN WILLEY <b>By David Kile</b><br clear="none"/><br clear="none"/>Creating good Jeep ads has a lot to do with preserving and capturing 'Jeepness,' says CME-KHBB senior art director Dan Willey. That held true in the spring of 1992 when th News Article
• W/USA Lands First Int'l Account With Jim Beam Brands <b>By Beth Heitzma</b><br clear="none"/><br clear="none"/>CHICAGO - W/USA Ltd. Advertising/Chicago last week landed its first piece of U.S.-based business, nabbing the assignment from Jim Beam Brands Co News Article
• THINK SMALL: DDB/Detroit Running Out of Accounts <b>By David Kile</b><br clear="none"/><br clear="none"/>DDB Needham's Troy, Mich., office has, according to sources, lost one of the cornerstone accounts on the non-Volkswagen side of the agency, the $3-$5 News Article
• MOST VALUABLE PLAYER: LEE LYNCH News Article
• Chrysler Neon: To Brand Or Not To Brand? -- Dealers Complain Strategy Would Hurt Current Push of Dodge Line <b>By David Kile</b><br clear="none"/><br clear="none"/>DETROIT - Chrysler's plan to introduce its new subcompact cars under a single brand name ne News Article
• Thompson Drops Out of ShopKo News Article
• Fourteen Effies Awarded to Midwest Shops News Article
• Lois Pursues Wisconsin Tourism Biz <b>By Jim Kir</b><br clear="none"/><br clear="none"/>MADISON, WIS. - Wisconsin's love-hate relationship with Illinois tourists may extend to the agency business if Chicago agency Lois U.S.A. is the winner this week in th News Article
• AGENCY PRODUCER: CRAIG WAGNER News Article
• THE DOCTOR IS IN News Article
• GNB U.S.A. Moves Champion Brand To Bernstein-Rein News Article
• Martin/Williams Walks Away With Some 3M Biz <b>By Beth Heitzma</b><br clear="none"/><br clear="none"/>MINNEAPOLIS - Martin/Williams has quietly spirited away a piece of 3M Corp. business from rival agency Lintas: New York without a formal review. News Article
• BBDO Lands 'St. Paul Pioneer Press' News Article
• Blockbuster Video Seeks Couples, Families in New Spots News Article
• The top fights of the night <b>By Eric Schmuckle</b><br clear="none"/><br clear="none"/>Each new season is full of network moves and countermoves, thrusts and parries, and bids for ratings breakthroughs. Here's a night-by-night guide to the most compellin News Article
• The way it was: when the upfront was smaller and the tales were taller <b>By Verne Ga</b><br clear="none"/><br clear="none"/>Let's go straight to the videotape: Just what was the upfront like in the good old days? To belabor the obvious, it was smaller. A News Article
• Stealing signs <b>By Michael Schrag</b><br clear="none"/><br clear="none"/>Heads up, baseball. Computer-generated "virtual" signage is a possibility, and so is the opportunity to pick up some much-needed advertising dollars. News Article
• California dreaming <b>By Debra Goldma</b><br clear="none"/><br clear="none"/>Economic strife and cultural turmoil have ended the Golden State's run as the nation's cultural trendsetter. So who's in charge now? News Article
• Nine who move the market <br clear="none"/><br clear="none"/><br clear="none"/><br clear="none"/>The pace for the upfront is set by a select group of advertisers who have the most clout in their categories. Here are nine of the biggest spenders and the st News Article
• Dentsu Whittles Down Aussie Shops News Article
• In Europe, there's no place like home: study shows that most viewers prefer domestically created commercials <b>By Fabiana Giacomett</b><br clear="none"/><br clear="none"/>MILAN--The Maastricht unification treaty is still very far away, at least when it c News Article
• Nynex Review Set To Wrap; Issues Remain: To Consolidate the Media Account, or Not To Consolidate, That Is the Question . . . <b>By Richard Brunelli with David Gianatasi</b><br clear="none"/><br clear="none"/>NEW YORK - Nynex Corp.'s $130-million media rev News Article
• In Europe, There's No Place Like Home: Study Shows That Most Viewers Prefer Domestically Created Commercials <b>By Fabiana Giacomott</b><br clear="none"/><br clear="none"/>MILAN - The Maastricht unification treaty is still very far away, at least when it News Article
• GRIND ALONG: This Alarming Decade News Article
• STEALING SIGNS -- Heads up, baseball. Computer-generated 'virtual' signage is a possibility, and so is the opportunity to pick up some much-needed advertising dollars News Article
• CALIFORNIA DREAMING -- Economic strife and cultural turmoil have ended the Golden State's run as the nation's cultural trendsetter. So who's in charge now? <b>By DEBRA GOLDMA</b><br clear="none"/><br clear="none"/>I don't live in California, and I never h News Article
• THE WAY IT WAS -- When the upfront was smaller and the tales were taller <b>By Verne Ga</b><br clear="none"/><br clear="none"/>Let's go straight to the videotape: Just what was the upfront like in the good old days? To belabor the obvious, it was smaller. News Article
• COMING UP FOR AIR TIME <b>By Betsy Sharke</b><br clear="none"/><br clear="none"/>Jonathan Axelrod, Fred Barron and James Widdoes were starting to feel the walls of the room close in on them. It was a Tuesday evening in late May, and the three friends had News Article
• ADS R US?: Brand-Name Agencies News Article
• GET REAL -- NBC's week of virtual disasters showed how TV reality is collapsing into itself <b>By Barbara Lipper</b><br clear="none"/><br clear="none"/>When it comes to attracting ratings, no one can touch Michael Jackson's skin disease. (His tele-revelat News Article
• Network Television '92 Top 10 Spenders News Article
• WORD OF MOUTH: If You Can't Think of Anything Nice to Say, Think a Little Harder News Article
• Japan Sees Economic Boost from Royal Wedding News Article
• Network Market Stays Somnolent News Article
• Spot Television Looking Soft News Article
• Washing Powder War in Brazil News Article
• KaDeWe Department Store Leaves Lintas:Frankfurt News Article
• Chasin' Chevy <b>By Alison Fahe</b><br clear="none"/><br clear="none"/>Michael Ovitz's Creative Artists Agency continues to try to write its own rules for client/agency relationships. CAA is close to inking what is believed to be its first major talent de News Article
• FCB engineers delicate balance with Clorox win -- Decentralized Structure Lets It Keep Three Competitors on Roster . . . for Now News Article
• Coming up for air time <b>By Betsy Sharke</b><br clear="none"/><br clear="none"/>The path to primetime can be tortuous and marked by unexpected turns and setbacks. And perhaps a road to riches, as the creators of a new show about Dave Batty learned along News Article
• Nynex review set to wrap; issues remain -- To Consolidate the Media Account, or Not To Consolidate, That Is the Question . . . <b>By Richard Brunell</b><br clear="none"/><br clear="none"/>NEW YORK Nynex Corp.'s $130-million media review now appears to be News Article
• St. Joseph aspirin poised to reenter market -- Off the Shelves for Years, the Familiar Chewable Tabs Will Now Be Targeted at Older Adults With Heart Problems <b>By Judith Riddl</b><br clear="none"/><br clear="none"/>NEW YORK--The original St. Joseph chewa News Article
• Berenson becomes president of Grey/N.Y. -- Move Said to 'Strengthen Management Structure,' Not Create Succession Plan <b>By Cathy Taylo</b><br clear="none"/><br clear="none"/>NEW YORK--It took 23 years, but Grey Advertising chief Ed Meyer has finally give News Article
• Morris the Cat to Visit the Queen? News Article
• The Selling of The President, in Spain: Private Television Stations Have Made Politics a Whole New Game <b>By Luis Palaci</b><br clear="none"/><br clear="none"/>MADRID - Spanish voters looking for election information can call 900-66-1993, a toll-free num News Article
• Shoney's decides to see who else is out there <b>By Michael McCarth</b><br clear="none"/><br clear="none"/>NEW YORK--Agencies hungry for a fast-food account may soon get a chance to take a bite out of the $15 million Shoney's Restaurants account, sources News Article
• Network Cable on Idle Mode News Article
• A midsummer night's lull: once the dynamo that drove the entire media market, the upfront is slowing down and stretching out <br clear="none"/><br clear="none"/><br clear="none"/><br clear="none"/>It's what's upfront that counts" used to be the slogan for News Article
• The selling of the president, in Spain -- Private Television Stations Have Made Politics a Whole New Game <b>By Luis Palaci</b><br clear="none"/><br clear="none"/>MADRID--Spanish voters looking for election information can call 900-66-1993, a toll-free nu News Article
• Restaurant Chain Jumps Ship in Germany News Article
• Foster's Tries to Jump-Start Creative with Review News Article
• Spot Radio Doing Very Well News Article
• Weekly Magazines: Brakes Applied News Article
• Sydney Shop Maneuvers to Get Into Airline Pitch News Article
• O&M Consolidates Operations News Article
• A MIDSUMMER NIGHT'S LULL -- Once the dynamo that drove the entire media market, the upfront is slowing down and stretching out <br clear="none"/><br clear="none"/><br clear="none"/><br clear="none"/>Survey by Fairfield Research Inc./Reporting by MediaWeek News Article
• General Motors May Consolidate $1.4-Billion Media Buying Power <b>By Richard Brunell</b><br clear="none"/><br clear="none"/>DETROIT - Senior marketing executives at General Motors Corp. are exploring a plan to consolidate the automaker's $1.4-billion medi News Article
• Korbel Field Is Narrowed News Article
• St. Joseph Aspirin Poised to Reenter Market -- Off the Shelves for Years, the Familiar Chewable Tabs Will Now Be Targeted at Older Adults With Heart Problems <b>By Judith Riddl</b><br clear="none"/><br clear="none"/>NEW YORK - The original St. Joseph chew News Article
• Miller Introduces Leinenkugel Red News Article
• Tatham Names New Client Service Director News Article
• New Themeline for Caddy to Debut in Fall News Article
• Stearns & Foster Launches Print Campaign News Article
• EDITOR'S SPOT: N.Y. CITY SLICKERS ARE NOT GAINING GOLD AND GLORY ON AWARDS SHOW CIRCUIT <b>By ANDREW JAFF</b><br clear="none"/><br clear="none"/>Are the big agencies being locked out of the big awards shows? You bet your sweet bippy they are. Is that an e News Article
• W&K Jockeying Into Position <b>By Kathy Tyre</b><br clear="none"/><br clear="none"/>KENOSHA, WIS. - Marky Mark's got his Calvins. Now Dan Wieden's got his Jockeys. News Article
• First Coke; CAA Now Seeks Pepsi Deal <b>By Alison Fahey with Kathy Tyre</b><br clear="none"/><br clear="none"/>NEW YORK - Michael Ovitz's Creative Artists Agency continues to try to write its own rules for advertising by pushing the envelope on traditiona News Article
• IT'LL DRIVE WOMEN WILD News Article
• FCB Engineers Delicate Balance With Clorox Win: Decentralized Structure Lets It Keep Three Competitors on Roster . . . for Now News Article
• SOFT SELL: Y&R's Appeal to Women Wins Sears <b>By Jim Kirk and Cathy Taylor with Richard Brunell</b><br clear="none"/><br clear="none"/>Young & Rubicam/N.Y. last week won the year's most closely watched review, taking home Sears, Roebuck & Co.'s $40 milli News Article
• Bozell Omaha Wins Inacom Corp. News Article
• NDB, UDIA To Develop Joint Business Plan <b>By Beth Heitzma</b><br clear="none"/><br clear="none"/>CHICAGO - The National Dairy Promotion and Research Board and the United Dairy Industry Association are joining forces to signal their intention to spend th News Article
• Boku Melange Ready to Pour Into 'New Age' Drink Market News Article
• CUBS WIN! CUBS WIN! News Article
• U.S. Agencies Good Bets to Win at Cannes: Burnett's Gunn Predicts Robust Showing News Article
• Southwestern Exposure for Friday's News Article
• Four Shops Named in Milk Board Review News Article
• ACCOUNT ACQUISITIONS <br clear="none"/><br clear="none"/><br clear="none"/><br clear="none"/>ARIZONA News Article
• Fla. Reaches Out in First Foreign Campaign News Article
• Goldberg Moser O'Neill Sues Aqua Vie for Breach of Contract News Article
• Blue Shield of California Win Puts Mandelbaum in the Pink <b>By Daniel S. Levin</b><br clear="none"/><br clear="none"/>SAN FRANCISCO - Mandelbaum Mooney Ashley, among the smallest of the original contenders for the Blue Shield of California account, last News Article
• ACCOUNT ACQUISITIONS <br clear="none"/><br clear="none"/><br clear="none"/><br clear="none"/>WISCONSIN News Article
• IT AIN'T OVER TIL IT'S OVER News Article
• FOR THE RECORD News Article
• Agencies Drive Up to Shoney's News Article
• 5 Contenders Are Afloat for Crystal Cruises News Article
• Milk Processors Cut List News Article
• Turner to Add Two New Stations News Article
• Reno Air to Boost Ad Spending <b>By Daniel S. Levin</b><br clear="none"/><br clear="none"/>SAN FRANCISCO - Reno Air, forced to abandon its Minneapolis route and take on the business traveler along the West Coast corridor, is planning what it calls a 'sign News Article
• Delta Launches L.A.-Only Campaign News Article
• Borden Pasta Taps Ornelas News Article
• Ornelas Breaks 'Pepsi Man' Spots News Article
• Direct Marketing Pros Acquire Creative Shop: Herring/Newman Gets McMath & Gross To Beef Up Broadcast Ad Talents News Article
• SUPERMAN, LOOK OUT News Article
• GRANNIE SETS BURGLARY AWRY News Article
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