Sony’s finally giving us something from its “Make.Believe” campaign that needn’t rely on the witticisms of Peyton Manning. Dubbed “The Rocket Project”, the effort features 8 brainy students who are picked to form a collective mindmeld, take a crash course in rocket science and build a rocket in 30 days for launch. While the basic message is that the Vaio has more computing power than the first rocket to reach the moon (then why is mine currently collecting dust at the Geek Squad?), one can also say that it shines a positive light on the U.S. education system. According to the clip, the “Project” officially launches on April 12.
Via Metal Potential
More: “Sony Stares Down the Rabbit Hole”