Yahoo! Brings the Heart Back into Email

By Bob Marshall 

With Gmail now the trendiest name in email (yes, it’s “trendy”), having a Yahoo! email address is almost uncool as having an AOL email address. Well, it’s not THAT bad, but a few years down the line your AshtonKLuvr@yahoo.com addy could evoke nostalgia  I actually met a grown woman a few months ago with an email address similar to that, but it ended @hotmail.com. Wow.

Back to the point, our pals at Goodby teamed up with production company Blacklist and directors Zoe Wishart and Sean Starkweather to make a couple of little animated vignettes highlighting the emotional, personal aspects of email. Okay, it’s not as personal as mailing an actual letter, but who does that anymore?

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As the above video shows, Ella can forgive your animated character for yelling at her via Yahoo! mail’s photo slideshows. What a tech-savvy dysfunctional couple you are. Another video follows after the jump.

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