Guess we called it a few weeks back as Adam Wohl, a screenwriter who also co-founded and served as partner at NYC-based shop MIR (which was quietly sold off to LBi late last year), has joined up with Lars Bastholm at Cheil USA. Bastholm, of course, assumed the title of CCO at Cheil US a month ago and as part of his first duties as creative boss, the exec brought on Wohl to serve as group creative director and AKQA alum Kaare Wesnaes as director of creative technology.
Says Bastholm in a statement: “I am thrilled that Adam and Kaare are joining me at Cheil USA right from the start, so we can hit the ground running. The combination of Adam’s storytelling acumen and Cookie’s technical chops means that we can both dream it and build it.”
(pictured l-r: Wesnaes, Bastholm, Wohl)