Mullen’s Boston office announced a major leadership change as Mark Wenneker, who originally joined the agency in early 2008 as ECD, has been promoted to chief creative officer. Wenneker takes over for Edward Boches, who held the post and was one of the agency’s partners for 11 years. Boches isn’t leaving the agency, though, as he’s taking on the new post of chief innovation officer.
Wenneker originally joined Mullen from Goodby, where he was a group creative director. Since his arrival in Wenham, MA, the creative has played a pivotal role in helping the agency win Zappos and JetBlue reviews and most recently, FAGE Yogurt. Boches meanwhile will work on emerging technologies, social platforms and changing consumer media habits to “develop innovative ideas for clients and to influence agency transformation.”