-Goodby nabs lead creative duties for Sonic. link
-Virgin Atlantic signed on as exclusive launch airline advertiser for Rupert Murdoch’s iPad publication, The Daily.
-Alma DDB welcomed GlobalHue alums Diego Yurkievich and Juan Diego Guzman as SVP/ECD and CD, respectively. link
-Backyard owner Blair Stribley launched a new production company called Might Film Co. link
-Starwood Hotels expanded its sponsorship alliance with Live Nation.
-Lincoln Center selected space150 as its digital partner.
-TNS appointed former Microsoft exec Tim Isaac as its global marketing director. link
-Mrs. Tom Brady plays “queen of Carnaval” in a new Wing-created ad for Pantene Brazil. link
-Blast Radius and Media Merchants created interactive storefronts for Starbucks in Canada (above). link