-BigEyedWish, the agency founded by creative director Ian Wishingrad, launched “Gone to the Dogs” for Freshpet (video above).
–Resh Sidhu, formerly creative director at AKQA London, was hired by VFX/design studio Framestore in the same role.
-Baltimore full-service advertising agency TBC appointed Selena Pigrom as vice president, associate media director and Casey Rhoads as vice president, account director.
-Utah-based Amer Sports Winter and Outdoor Co. is facing a class-action suit alleging it falsely advertised its shoes as waterproof.
-Digiday rendered ad agencies as emojis.
-Sprint and the NBA will not be renewing their sponsorship relationship.
-Adweek shares “Millennial Marketing Tips From 4 of the World’s Biggest Digital Platforms.”
-Amazon Prime Day left many shoppers disappointed.
-New York full-service marketing and communications agency Phil & Co. and Hispanic brand-direct communications agency GoDiversity announced a strategic alliance to launch “cause diversity.”