Wednesday Morning Stir

By Erik Oster 


-BETC Paris launched “Dakar” for Peugeot (video above).

-The New York Time‘s Farhad Manjoo finally confirms that millenials are not real. Forward this piece to all your clients ASAP.

A U.K. campaign with the Britain Stronger in Europe headline “has been designed knowing that youths will probably take the piss out of it.”

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“Corporate beer overlords” are basically holding companies now. WPP should acquire A-B InBev next.

Instagram loves data even more than it loves pictures of your dog.

Even Derek Jeter has a “content studio” now.

Two U.K. vets launch Partisan, an “OOH communications agency.” So they only do billboards?

Laura Maness calls the #PostItWars “a testament to Havas’ creative command and an expression of our creative culture,” but the real winners are #brands.

Why is Maurice backing startups now? He’s just that confident in his agencies, duh.

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