Over the last few days, we’ve been inundated with tips regarding layoffs at Wieden + Kennedy due to the loss of the Target business. W+K has yet to respond, but we’re hearing that it’s not just the Portland HQ that’s been affected (NYC, London and others have been murmured about). Numbers, like always, are all over the place, anywhere from a dozen to 60 (though tipsters sometimes tend to get apocalyptic with things). Anyhow, if you have anymore info on the matter, give us a shout at agencyspy at gmail dot com.
Update. We’ve been told the cuts were limited to Portland and indeed because of Target. The number at this time has been limited to 40. Here is a statement from a W+K spokesperson : “This is never something we like to say, but yes we are in the process of layoffs. As a result of the loss of the Target account we are making some adjustments to our staffing that reflect the loss in revenue. Yesterday we sadly parted ways with a number of valued employees from a variety of disciplines within the agency.”