We Hear: Trojan Drops The Joey Company?

By Kiran Aditham 

This seems kind of odd considering the kudos DUMBO-based The Joey Company received for a Trojan campaign launched just a few months ago (above) from the likes of Buzzfeed  and Adweek, but we’ve received multiple tips over the last 24 hours that the brand has parted ways with the DUMBO-based agency. Inquiries to the Joey crew have been left unanswered and we really didn’t make any inroads either with Trojan parent company, Church & Dwight, which could only serve up this measly statement: “Church and Dwight does not comment on the status of our agency partners and the brands they work on.” We’ll keep checking on the matter as we’re also hearing that another client relationship may be on the rocks at Joey. As for C&D, along with Trojan, the company also houses brands including Arm & Hammer, Nair and Orajel.

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