Wieden + Kennedy has confirmed that Scott Vitrone and Ian Reichenthal, the longtime creative partners who’ve spent nearly the last three years as co-executive creative directors at W+K New York, overseeing a bevy of ESPN campaigns as well as creative for the likes of Heineken along the way, announced to the agency this morning that they’re leaving for a new destination. No word yet on where they’re exactly headed to, but we’re hearing that pair’s expected to make an announcement within the next 24 hours (could we perhaps see a reunion with an old colleague who now happens to run his own NYC-based agency? Hmm).
Vitrone and Reichenthal, who have worked in tandem since 1999, rejoined W+K in early 2011 as co-ECDs after serving as creative leads at Y&R New York. From what we’ve been told, W+K is “actively searching” for their replacements. We’re sure there will be more to this tale in the next day or so, and we’ll keep you apprised.