-Arnell launched a print campaign for GNC that targets the ladies. link
-Paris Hilton threatens legal action against a New Zealand firm for the above billboard. Tee hee. link
-Firstborn produced a new “Experience” platform on Kodak’s site. link
-Speaking of Firstborn, the NYC-based firm is taking over for Arnell and handling digital strategy/executions for Sobe. link
-Haagen-Dazs and Experience Project will release the results of the first phase of their Help The Honey Bees social media campaign. link
-Middle East-based Horizon Draftfcb unveiled a new insight platform called “matter(s).” link
-Pointroll and Adobe launched an online ad competition called Give Ideas Life. link; link
-DDB Australia goes for simplicity in a new ad touting McDonald’s WiFi. link
-Baseball and chewing tobacco have always gone hand-in-hand. link
-A company is claiming to offer the first HD video service for Twitter. link
-Retailers like Kmart and Walmart are increasing holiday ad spending. link
-AOL laid off 100 employees today, a precursor to the 1,000 likely cuts that are soon to come. link; link
More: “Monday Odds and Ends”