-It took nearly two months to take shape, but yes, Goodby alums Rick Condos and Hunter Hindman’s next venture is a Bay Area shop called Argonaut, which is being backed by Project: Worldwide. link
-Social@Ogilvy is partnering with media-rich app/site platform Chute for an incentivized photo contest at SXSW. link
-Cramer-Krasselt’s ongoing “Find Your Beach” campaign for Corona Extra continues evolving beyond the beach (above).
-Nike and Nokia are among the first two brands to make use of R/GA London’s new digital lab. link
-Mary Knox, former managing director at New York-based creative editorial boutique, Red Car, has taken on the same role at the NYC office of VFX/design company, Smoke & Mirrors.
-Momentum has been named AOR for SSM Health Care Network – St Louis. As you can imagine, the AOR duties including strategy, branding, advertising, events and activation will handled out of Momentum’s local office. Sources familiar with the matter add that there was a review process that took approximately three months and that Momentum is succeeding St. Louis-based Dovetail on the SSM biz.
-Commercials editor Leo Scott has joined bi-coastal/Detroit-based Spot Welders for representation in the US.
-Santa Monica-based prodco Superlounge added director Peter Kagan to its roster. link