Tuesday Morning Stir

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By Kiran Aditham Comments

-Culver City, CA-based agency Pitch promoted SVP/group account director Rachel Spiegelman to president.

-Global branding/advertising agency SelectNY has hired Anthropologie alum Fredrik Peterhoff as executive creative director in its L.A. office.

-Butler, Shine, Stern & Partners, which picked up the business for ZICO Coconut Water earlier this year, has launched an integrated campaign for the brand that emphasizes “Oomph” and includes videos (like the one above), OOH postings as well as a newly redesigned website. See the rest of the clips here.

-The founders of French agency Biborg have launched the Biborg Mobile unit, which will be “composed of a team 100% specialised in the design and implementation of display campaigns on smartphones and tablets.” Check out a promo clip here.

-Target warns that its Q1 sales and earnings will be below forecasts. link