-Production companies unite as Hello! has announced a strategic partnership with Paranoid US. As a result, Paranoid EP Jamie Miller takes on an additional EP role at Hello!, working with fellow Hello! EP, Mike Brady. Though both companies will remain wholly independent operations, Paranoid will base itself at Hello!’s L.A. offices in Hollywood and will be relocating its post-production facilities there. With the new partnership, Paranoid will develop long form projects with Lenny Beckerman, head of Hello!’s film/TV development department, and also expand further into music videos and digital content. Got all that? Good.
-Draftfcb Auckland has released the print ads that complemented its nifty, cute “Driving Dogs” campaign for MINI and the SPCA (one example above). link
-Is the company behind the “Keep Calm” shirts doomed? According to its founder, thanks to one PR disaster, it sure could be. link
-RAPP has brought on John Singer, an IMS Health and Blue Spoon Consulting alum, to serve as SVP of client solutions and help bolster its pharma practice.
-Global consumer/mobile electronics brand VOXX International has appointed Lambertville, NJ-based Oxford Communications as AOR for its corporate advertising efforts and subsidiary, Audiovox Electronics Corp.
-NYC-based boutique audio-post company Heard City added mixer/sound designer Dan Flosdorf to its roster. link