Translation’s Steve Stoute on Winning Bud Light: ‘A Sign That the Agency Had Grown Up’

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By Kiran Aditham Comments

As we teased a few weeks ago, we recently had a chance to chat at length with Translation founder/CEO Steve Stoute, who discussed everything from his agency’s growing relationship with AB-InBev/Budweiser, racial issues in advertising Translation’s ties to the Brooklyn Nets. In Part I of our Media Beat interview with the record-turned-advertising exec, meanwhile, Stoute reflects on, among other things, winning the Bud Light business (which Translation took sole control of a month ago) and launching the Made in America festival that took place in Philly during Labor Day weekend.

This and all MediabistroTV productions can also be viewed on our YouTube Channel. Be sure to check out Part II and III of our chat with Stoute tomorrow and Wednesday, respectively.