Thursday Odds and Ends

By Kiran Aditham 

-Nestle’s reviewing its direct marketing arrangements. link

-MySpace is giving up its fight with Facebook. link

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-A German org called Heart’s Desire Association has a better way for you to earn good karma with your cash. link

-Right in time for Halloween, horror marketers are hopping on the social media bandwagon. link

-New Orleans branding firm Trumpet launched its affiliate Trumpet Ventures. link

-New York/Stockholm prodco B-Reel Films signed director Jens Sjogren to its roster. link

-Cablevision-owned, New York-based pub Newsday is becoming stingier with its online content. link

-Burger King and Microsoft make for strange, gluttonous bedfellows. link

-KFC is giving out more free grilled chicken! link

-Siegel+Gale has unveiled a new “brand revitalization project” for non-profit rehab joint Phoenix House. link

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