Thursday Odds and Ends

By Kiran Aditham 

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-Carnival Corporation-owned Princess Cruises has appointed m/Six to drive its UK media planning and buying in the UK.

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-IPG Mediabrands has launched a new social ROI measurement platform dubbed Performly. link

-Feel like being patriotic ahead of the 4th? Get some T’s that were designed by Minneapolis artist Craig Nordeen (one example above).

-Production company Caviar has signed Caviar has signed L.A.-based filmmaker Will Gluck for commercial representation.

-Merkle has acquired Charlottesville, VA-based search/digital marketing agency RKG. link

-McCann has picked up Diageo’s Cuervo business. Your turn, Sammy Hagar. link

-Carlsberg has launched a pitch for its global Tuborg account. link

 

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